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To begin, this book is a selling system deigned to put you in the same league as many of the best salespeople anywhere. It is written so that you get its most important selling tools in a very short time allowing you to become effective quickly.
How to be a Superstar Salesperson is a fusion of Audri's love of writing and her love of training. A few years ago, she noticed that her husband's sales team might benefit from having some additional sales tools since many of them had no previous sales training. She offered to put something together for them and the idea of the book was born.
Audri learned the SPIN technique as a new up and coming representative for the Xerox Corporation. She enjoyed a successful career practicing this technique on a daily basis. She began as an account representative, was promoted to major account representative and sales specialist and trainer/program manager. She credits her rise to Number One sales representative in the country in her division to her training and use of this very special sales technique. Audri's business background also includes banking, mortgage lending and recruiting.
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