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Don Scheibenreif is a Distinguished Vice President Analyst at Gartner based in California and a leader of Gartner’s research on Customer Experience. He works primarily with IT and business leaders on topics at the intersection of technology and customers. Don has led the development of Gartner’s research on Machine Customers since 2015. He is an accomplished international keynote speaker and has won numerous thought leadership awards for his work on Digital Business, Gartner’s IT Symposium Opening Keynotes, and the future of Customer Experience. Before joining Gartner in 2010, Don spent 22 years as a senior marketing leader in the CPG, Retail and B2B distribution markets. Originally from Chicago, he is forever on the hunt for a decent hot dog.
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