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Gary G. Schoeniger is an internationally recognized thought leader in the field of entrepreneurial mindset development. His first book, Who Owns the Ice House?, which he co-authored with Pulitzer nominee Clifton Taulbert, is an international bestseller. Schoeniger also led the development of the Ice House Entrepreneurial Mindset Programs, which are being taught in classrooms and communities worldwide.
In his new book, The Entrepreneurial Mindset Advantage: The Hidden Logic That Unleashes Human Potential, Schoeniger explores the entrepreneurial mindset as a framework for thinking that has become essential for individuals, organizations, and communities to adapt and thrive in today’s rapidly changing world. By combining stories of everyday entrepreneurs with cutting-edge research, Schoeniger delivers a practical how-to guide that not only shows us how to be more innovative and entrepreneurial in our own lives but also how to unlock the untapped entrepreneurial potential in others.
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