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Stan Bernard, MD, MBA, is an internationally-recognized, award-winning global competition
consultant, keynote speaker, and bestselling author. He is the president of Bernard Associates,
LLC, and the creator of the Transcender System™. Dr. Bernard is a former Senior Fellow at the
Wharton School of Business where he taught marketing to MBA students for 14 years. He has
been featured on television and in leading publications, including the Wall Street Journal,
Forbes, and Bloomberg Businessweek.
For nearly four decades, Dr. Bernard has consulted with over a dozen Fortune 500 firms and
150 other leading companies spanning six continents. He has been involved in more than 300
product launches involving over 60 countries. Over 20,000 professionals have participated in his
firm’s Competitive Simulations (“business war games”), Transcender System Training
Workshops, Transcender System Seminars, and speaking engagements.
Dr. Bernard received his M.B.A. from The Wharton School of Business and his Medical Degree
from Baylor College of Medicine.
Learn more at www.BrandsDontWin.com
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