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Sue Haswell, author of PR Superstar, is known within the PR industry as a creative powerhouse. She has consulted for many major organisations including National Express's Central Trains, Georgia Pacific, Cosmopolitan (TM) Lingerie, Jane Shilton, housing associations, food and drinks brands, holiday parks and two of the Government's New Deal for Communities projects.
After working for Shandwick (the world's largest PR consultancy) Sue set up her own PR agency in Birmingham in 1997. This fast expanded to employ leading PRs, journalists and TV reporters.
Now writing and working from her base on the UK's beautiful coastline of South Devon, Sue continues to consult and train in PR and Marketing, as well as writing her next book on social media PR and her first novel. "I adore living by the sea, surrounded by green hills. It makes working creatively so much easier.
"I wrote the PR Superstar book because I really want everyone to benefit from PR. It's such a powerful tool, yet people tend to shy away from it. I've aimed to blow apart all the myths and secrets of the PR industry, and provide a clear concise explanation of how to tackle a public relations project, whether that be for a major organisation or a tiny home-based business.
"I really hope you enjoy PR Superstar, and I'd be delighted to hear your comments and feedback. Feel free to contact me through http://www.bigresults.co.uk
"I'm particularly interested to hear of your success when using the book and the format I recommend, so please do share these stories with me."
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