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Tim Calkins is an award winning marketing professor, author, consultant, and speaker. He is Clinical Professor of Marketing at Northwestern University’s Kellogg School of Management, where he teaches Marketing Strategy and Biomedical Marketing. He consults with leading corporations around the world, including Eli Lilly, KraftHeinz, Novartis and Abbvie. His books include How to Wash a Chicken - Mastering the Business Presentation, Breakthrough Marketing Plans and Defending Your Brand, which was named 2013 Marketing Book of the Year by Expert Marketer Magazine. Prior to joining Northwestern University, he spent eleven years at Kraft Foods leading brands including Miracle Whip, Taco Bell and Parkay.
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