Michael Schrage
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Who Do You Want Your Customers to Become
- Written by: Michael Schrage
- Narrated by: Erik Synnestvedt
- Length: 2 hrs and 47 mins
- Unabridged
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Overall4.5 out of 5 stars 2
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Performance5 out of 5 stars 1
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Story5 out of 5 stars 1
Who do you want your customers to become?According to MIT innovation expert and thought leader Michael Schrage, if you aren’t asking this question, your strategic marketing and innovation efforts will fail...
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Who Do You Want Your Customers to Become
- Narrated by: Erik Synnestvedt
- Length: 2 hrs and 47 mins
- Release Date: 07-08-12
- Language: English
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Regular price: ₹117.00 or 1 Credit
Sale price: ₹117.00 or 1 Credit
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The Innovator's Hypothesis
- How Cheap Experiments Are Worth More than Good Ideas
- Written by: Michael Schrage
- Narrated by: Walter Dixon
- Length: 6 hrs and 58 mins
- Unabridged
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Overall0 out of 5 stars 0
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Performance0 out of 5 stars 0
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Story0 out of 5 stars 0
Michael Schrage advocates a cultural and strategic shift: small teams collaboratively - and competitively - crafting business experiments that make top management sit up and take notice....
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The Innovator's Hypothesis
- How Cheap Experiments Are Worth More than Good Ideas
- Narrated by: Walter Dixon
- Length: 6 hrs and 58 mins
- Release Date: 09-10-15
- Language: English
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Regular price: ₹703.00 or 1 Credit
Sale price: ₹703.00 or 1 Credit
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