In this episode, I sit down with Jessica Stansberry, and together, we dive into the real, sometimes messy, balance between running a business and keeping family life in check. We cover how content creation has evolved, the rollercoaster of course creation, and what it’s like to juggle priorities as a parent. We talk about the importance of setting solid boundaries, staying in tune with market trends, and crafting a career path that really vibes with your personal goals and values.

I also dig into my own journey as a YouTuber—from early income wins to lessons from financial struggles. We get into those pivotal financial moments, like launching successful digital products and the power of diversifying revenue streams through sponsorships, affiliate marketing, and even paid emails. I also share how blogging has been a traffic magnet and my upcoming plans for a membership model that blends my business and creator worlds seamlessly.

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Get started with Spreadshop at⁠⁠ ⁠https://womenofvideo.com/Spreadshop⁠⁠⁠

Follow Desiree at⁠⁠⁠ http://t.ly/GbY4⁠⁠⁠

Follow Jessica at https://www.youtube.com/@jessicastansberry

Chapters

00:00 Balancing Business and Family Life

03:08 The Evolution of a Creator's Journey

05:54 Shifting Strategies in Course Creation

09:04 The Future of Digital Products

11:49 Navigating Parenthood and Entrepreneurship

15:00 Understanding the Creator Economy

18:13 Finding Your Unique Path

21:05 The Reality of Time Management

23:48 Lessons from the Journey

28:27 Navigating Life's Phases and Work Balance

32:09 First Taste of Income as a YouTuber

34:02 Lessons from Financial Struggles

38:29 Success Stories and Financial Milestones

42:06 Understanding Sponsorships and Brand Deals

47:31 Affiliate Marketing Insights and Challenges

51:24 Exploring Paid Email Income Streams

53:44 The Role of Blogging in Traffic Generation

54:42 Future Plans: New Membership Model