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How a Branding Mindset Boosts Your Career

Written by: Kanika Tolver
Narrated by: Kanika Tolver, Joniece Abbott-Pratt
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Publisher's Summary

A personal brand can not only set you apart - it can also free you from the “employee mindset” that’s holding you back and preventing you from performing your best and reaching your goals.

Certified professional coach and speaker Kanika Tolver shows you how to shed this mindset and create a personal brand that serves your career vision. From recognizing the value of your unique knowledge to drafting a “career floor plan” and building the right professional network, Tolver will reframe how you look at your relationship with work and help you transform from an employee into a personal brand.

Through her techniques, you’ll learn how to uncover the unique value you bring to any role and become the true champion of your own career. At work, at interviews, at networking events, online - embracing your brand will help you display your strengths, meet the right people, and set a clear path to the future you want.

Key takeaways:

  • How to change your mindset and gain the confidence to challenge, innovate, and make a name for yourself
  • Why you need to be the architect of your career and how to create your “career floor plan”
  • How to leverage your education, experience, and expertise to build a personal brand that’s differentiated and sought after
  • How to know when it’s time to “break up” with your job
  • What it means to network for the past vs. network for the future

Kanika Tolver is a certified professional coach, speaker, and information technology professional. She is the CEO and founder of Career Rehab, where she helps clients transform their careers with coaching programs, events, webinars, and digital resources. She is the author of Career Rehab: Rebuild Your Personal Brand and Rethink the Way You Work.

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