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Influence

Science and Practice, ePub, 5th Edition

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Influence

Written by: Robert B. Cialdini
Narrated by: Lloyd James
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About this listen

Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request).

Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and in other positions inside organizations that commonly use compliance tactics to get us to say "yes." Widely used in classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the listener of the power of persuasion.

Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity.

©2001 Robert Cialdini (P)2012 Robert Cialdini Leadership Management Management & Leadership Marketing Marketing & Sales Negotiating Personal Success Psychology Psychology & Mental Health Sales Time Management & Productivity Marketing Psychology
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Love your work towards this book Robert. You have given us lot of insights on human nature with this book.

Never read a book with such deep research

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Eye opening and practical advice. And also very well read and enjoyable to listen. Highly recommended.

Thoroughly enjoyable

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This is a great book start to finish. It is filled with research insights which everyone can relate to. Regardless of whether you are interested in the science of psychology, you will find great benefit from reading/listening to this at least once. The beauty is that you get to see most of the concepts presented in this book around ourselves on a daily basis.

Thanks to Dr. Cialdini for this wonderful book. Lloyd James also does a great job with the narration.

Fantastic listen!

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Listen or Read To understand better the human perspective from other side which is seller

Influencial

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This can change your outlook to business and life . Must read for everyone.

A must read

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The content of the book is one of the very best I have ever encountered, because it's extremely usable and substantiated by solid data and cases.

Outstanding book pretty well narrated

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This book explains how people take us granted and manipulate our mental shortcuts for their needs

Great great great

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If anyone wants to know about the way we take or make decisions…. This is the book to read many a times……. It’s Human Psychology + emotions at work, beautiful put across and I enjoyed listening it and going to read it again, and again.
Happy Listening 😊

Highly recommended……very helpful I making a real decisions

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What more do I say (beyond this title). I chose to read only classics this year and this is one he'll of a classic. I will reread this forever. Decisions drive everything in life. And this book helps you make better decisions. I will apply the techniques in this book for almost every decision in my life. Thank you Cialdini!

Charlie Munger democratizes his genius by recommending it to everyone

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this book will tell you we're just slaves to our own mind it teaches you how to gain psychological influence over other person. and these tactics are so real that you yourself will be impressed how human psyche is so vulnerable to outside influence. even after so many eons of evolution and information available to us.

its insights are best for your power over certain individual

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