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Make Your Idea Matter

Stand Out with a Better Story

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Make Your Idea Matter

Written by: Bernadette Jiwa
Narrated by: Bernadette Jiwa
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About this listen

Make Your Idea Matter is a call to action for entrepreneurs, emerging brands, and anyone with a great idea, who knows that to stand out in today's noisy world they need to tell a better story. It is full of bite-sized business and brand storytelling ideas originally sparked on Bernadette Jiwa's award-winning business blog TheStoryofTelling.com.

Use this audiobook as both inspiration and guide to help you tell the best stories you can tell about your business, your ideas, and the work that matters to you. Reawaken a thought or an idea you've already had. Spark new ones. Discover different ways of thinking about your business, what you do and how you tell your story. Then go make your idea matter.

©2012 Bernadette Jiwa (P)2012 Gildan Media LLC Marketing Motivation & Self-Improvement New Business Enterprises

Critic Reviews

"A little audiobook with a very big message. Your idea is worth a great story, well told." (Seth Godin, author of All Marketers Tell Stories)

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Profile image for Prasad P

Well laid out book with believable stories

I discovered Bernadette Jiwa's works accidentally, and am not disappointed! This is a great book on how you can better connect with your clients or customers by crafting your story of why your work is relevant and how it matters to the people you serve.

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