Microsoft
First Generation
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Microsoft
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Narrated by:
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Mary Woods
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Written by:
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Cheryl Tsang
About this listen
What began as a modest start-up partnership only 25 years ago has already surpassed all the giants of contemporary capitalism, including General Electric and IBM, and has achieved a market value estimated at nearly $500 billion. How did Microsoft achieve all of this in so short a time? What was the true nature of the Microsoft environment in the beginning, and what are the secrets behind its triumph?
Meet the early builders of Microsoft and step inside the famous culture of loyalty, the storied "maniacal work ethic," and the hardcore world of reckless risk-taking that remains so integral to the computer giant's matchless and ongoing success.