One Great Shoe cover art

One Great Shoe

 Preview

Free with 30-day trial
Prime logo New to Audible Prime Member exclusive:
2 credits with free trial
1 credit a month to use on any title to download and keep
Listen to anything from the Plus Catalogue—thousands of Audible Originals, podcasts and audiobooks
Download titles to your library and listen offline
₹199 per month after 30-day trial. Cancel anytime.

One Great Shoe

Written by: Zach Schonbrun
Narrated by: Eric Pollins
Free with 30-day trial

₹199 per month after trial ends. Cancel anytime.

Buy Now for ₹100.00

Buy Now for ₹100.00

Confirm Purchase
Pay using card ending in
Switch payment method
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice.
Cancel

About this listen

The last American company to truly compete with Nike in the billion-dollar basketball sneaker market was And1, a rags-to-riches enterprise founded by three friends in Philadelphia who used grassroots marketing and an audacious approach to connect with young consumers. That was nearly 20 years ago. Can And1 possibly catch lightning in a bottle again? Zach Schonbrun inspects the rise, fall, and current relaunch of one of the most fascinating American brands of the 1990s, led by Cape Capener, an eccentric executive enchanted by the pursuit of simply developing "one great shoe". With it, Schonbrun peels back the curtain on "sneakerhead" culture, this country's haywire enthrallment with basketball shoes, and how a company like And1 can hope to compete again in a $4.5 billion industry.

©2015 Zach Schonbrun (P)2015 Audible, Inc. Basketball

What listeners say about One Great Shoe

Average Customer Ratings

Reviews - Please select the tabs below to change the source of reviews.

Audible.in reviews

Amazon Reviews
No Reviews are Available