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The Icarus Deception

How High Will You Fly?

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The Icarus Deception

Written by: Seth Godin
Narrated by: Seth Godin
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About this listen

What are you afraid of?

The old rules: Play it safe. Stay in your comfort zone. Find an institution, a job, a set of rules to stick to. Keep your head down. Don't fly too close to the sun.

The new truth: It's better to be sorry than safe. You need to fly higher than ever.

In his bravest and most challenging book yet, Seth Godin shows how we can thrive in an economy that rewards art, not compliance. He explains why true innovators focus on trust, remarkability, leadership, and stories that spread. And he makes a passionate argument for why you should be treating your work as art.

Art is not a gene or a specific talent. It's an attitude, available to anyone who has a vision that others don't, and the guts to do something about it. Steve Jobs was an artist. So were Henry Ford and Martin Luther King, Jr. To work like an artist means investing in the things that scale: creativity, emotional labor, and grit. The path of the artist isn't for the faint of heart - but Godin shows why it's your only chance to stand up, stand out, and make a difference.

The time to seize new ground and work without a map is now. So what are you going to do?

©2012 Seth Godin (P)2012 Random House Audio
Creativity Economics Leadership Management & Leadership Motivation & Self-Improvement Personal Success Self-Help Success

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Very sincere advice..

Seth is my Guru when it come to doing the work that matters concept.. i always believed in this... after reading Seths book the idea got totally reinforced.. I have all of his books (almost) Linchpin is my favorite. This one is soo good and now this has become my favourite of all thanks Seth! :)

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