The Paradox of Choice cover art

The Paradox of Choice

Why More is Less

Preview
Free with 30-day trial
Prime logo New to Audible Prime Member exclusive:
2 credits with free trial
1 credit a month to use on any title to download and keep
Listen to anything from the Plus Catalogue—thousands of Audible Originals, podcasts and audiobooks
Download titles to your library and listen offline
₹199 per month after 30-day trial. Cancel anytime.
Buy Now for ₹735.00

About this listen

In the spirit of Alvin Tofflers' Future Shock, a social critique of our obsession with choice, and how it contributes to anxiety, dissatisfaction and regret.

Whether were buying a pair of jeans, ordering a cup of coffee, selecting a long-distance carrier, applying to college, choosing a doctor, or setting up a 401(k), everyday decisions - both big and small - have become increasingly complex due to the overwhelming abundance of choice with which we are presented.

We assume that more choice means better options and greater satisfaction. But beware of excessive choice: choice overload can make you question the decisions you make before you even make them, it can set you up for unrealistically high expectations, and it can make you blame yourself for any and all failures. In the long run, this can lead to decision-making paralysis, anxiety, and perpetual stress. And, in a culture that tells us that there is no excuse for falling short of perfection when your options are limitless, too much choice can lead to clinical depression.

In The Paradox of Choice, Barry Schwartz explains at what point choice - the hallmark of individual freedom and self-determination that we so cherish - becomes detrimental to our psychological and emotional well-being. In accessible, engaging, and anecdotal prose, Schwartz shows how the dramatic explosion in choice--from the mundane to the profound challenges of balancing career, family, and individual needs--has paradoxically become a problem instead of a solution. Schwartz also shows how our obsession with choice encourages us to seek that which makes us feel worse.

©2004 Barry Schwartz (P)2010 Audible, Inc.
Anthropology Motivation & Self-Improvement Personal Success Psychology Psychology & Mental Health Social Sciences
Got drawn to the book after listening to his brilliant TED Talk. Loved the maximiser satisfiser concept. Very applicable for man's daily war with a plethora of choices available in every walk of life today. A highly recommended read!!

Highly recommended!!

Something went wrong. Please try again in a few minutes.

paradox of choice makes tells don't be maximiser
be go after thing which are good enough

Nice book

Something went wrong. Please try again in a few minutes.

As the title suggests, it is paradox of choice, needs to be listening again for more understanding

As the title suggests, it is paradox of choice.

Something went wrong. Please try again in a few minutes.

wonderfully explained how to think on choices in life .how to keep yourself satisfied and confident

explains needs and wants clearly how to choose

Something went wrong. Please try again in a few minutes.

In a world marred by choices, we tend to maximize every single one, forgetting that satisfaction lies somewhere else. This is a classic. I think one should read this one every year.

Fascinating

Something went wrong. Please try again in a few minutes.

lives up to title and gives very balanced arguments to understand paradox of choice. gives actionable advice to deal with it. good read in times of unlimited option in almost every aspect of life.

very good read to navigate in times of overblown choices in almost everything..

Something went wrong. Please try again in a few minutes.

I am unable to view same book in the mobile app. Someone please help me to fix this issue.

Unable to view purchase in mobile app

Something went wrong. Please try again in a few minutes.