What does it take to transition from a military career to building a thriving business in Hawaii? Join AC Lockyer as he sits down with Donovan Morgan, owner of SoftWash Hawaii, who shares his inspiring journey from working in the Navy and Chevron to becoming an entrepreneur. Learn how Donovan's upbringing in a once sugarcane-filled area and his deep appreciation for the cultural essence of aloha have shaped his life's path. We explore his fascinating experiences in extreme environments like the Great Lakes and Kazakhstan and how these adventures have reinforced his love for Hawaii's unique lifestyle and community spirit.
Discover the story behind Donovan's successful establishment of Soft Wash Hawaii, a soft washing business born out of a simple home cleaning task. Gain valuable insights into market research, customer needs, and the resilience required to overcome setbacks. This episode is packed with practical lessons for aspiring entrepreneurs, especially those operating in niche markets or isolated regions. Tune in to hear how Donovan involves his family in the business, creating a future that’s both financially secure and deeply connected to their Hawaiian roots.
Send us a text