In this episode, I sit down with Bethany, one half of a dynamic duo running a super successful reaction channel on YouTube. She shares how she and her husband started their channel to pass the time during long commutes, and now it’s blossomed into a thriving community! They’ve got two channels—one all about video games and the other diving into movies and TV shows. While her husband’s gone full-time on YouTube, Bethany’s still juggling her day job. They’re bringing in revenue through ads, Patreon, and sponsorships, but the dream? Both of them, going all-in on their channel. This is such an inspiring journey of building a brand, one reaction at a time!

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Chapters

00:00 Introduction and Overview

02:06 Starting a Reaction Channel

11:28 Why People Enjoy Reaction Videos

18:12 The Journey of Building a Channel

24:26 Diversifying Revenue Streams

29:35 Financial Planning for the Future

38:43 Final Advice and Conclusion