Paramore’s Jeremy ‘Jerm’ Davis - From Myspace to Monarrch | Hacking Music w/John Pisciotta EP #209 In this episode of 'Hacking Music,' we delve into the music industry with founding member of Paramore. Jeremy ‘Jerm’ Davis, John Pisciotta, Ken Gay, and Mark Adkison. We discuss his journey in the Nashville music scene, the formation and rise of Paramore, and his experience with the early 360 deals. Jeremy shares insights into the history and evolution of music contracts, highlighting the importance of understanding legal language and the challenges artists face. He also talks about his current endeavors, including creating a new type of artist-friendly contract and striving to redefine Nashville's hip-hop scene through his label, Push Records. The discussion delves into the impact of AI on creators like authors, musicians, and filmmakers. They explore the concept of a style transfer engine and its revolutionary potential for the music and media industries. The Monarrch GRM platform that helps artists monetize their talent effectively while adapting to Ai advancements of generative rights management.

00:00 Welcome to Hacking Music

01:08 Meet Jeremy Davis of Paramore

01:46 The Early Days of Paramore

02:40 Breaking Out Through MySpace

04:16 The 360 Deal Explained

06:17 Jeremy's Journey to Legal Savvy

09:08 Creating a New Record Label

12:02 Empowering Artists with Fair Deals

22:48 Leaders and Feeders - The Importance of Artist Leadership

27:01 The Artist's Unique Touch in the Age of AI

27:22 Navigating the AI Landscape in the Music Industry

29:29 Embracing AI: A New Perspective

30:58 Introducing ArtistWerks: Our Sponsor

31:41 Monarch's AI Engine: A Game Changer

33:45 Monarch's Approach to AI and Copyright

36:44 Monarch's Mission: Protecting and Monetizing IP

46:37 Jeremy's Vision for Nashville's Hip Hop Scene

51:35 Conclusion and Final Thoughts Monarrch is a (GRM) Generative Rights Management engine revolutionizing the way AI models are trained. Monarrchs innovative Style Transfer Engine is authorized for mission critical systems for both governments, private Ai companies and IP holders. Join the intake waitlist here https://monarrch.com/ ------------------------------------------------------------- WHO AM I? If we haven’t yet before - Hey 👋 I’m John, Im touring guitar player turned entrepreneur and I’ve somehow built a holding co that builds media businesses. Publish advisory materials for training artists. Through my videos here on this channel, my podcast Hacking Music and writing, I share evidence-based strategies and tools to help you build a career you actually want. ------------------------------------------------------------- Tune in to Hacking Music for more. Hacking Music is an execution platform for action takers, moment makers and record breakers. Our mission is to serve the world by strengthening the next generation of artists and help you connect with the people that care the most [ your fans ] https://www.hacking-music.com ------------------------------------------------------------- Special thanks to our sponsors, ArtistWerx and The Sync Center, for their support. Their contributions towards the music industry provide valuable opportunities for artists to thrive. ArtistWerx is an execution company. We partner with managers to provide infrastructure, marketing, execution and monetization in the rapidly changing media industry. We create products and experiences to engage your customers, drive revenue, build careers and surpass your competitors. https://www.artistwerx.com The Sync Center - Trusted by Fortune 50 companies, Filmmakers, Ad Executives, Networks, and Major Film Studios. The Sync Center is a full-service music supervision and licensing company that has managed projects for hundreds of clients including national and global brands, agencies and cultural events. https://thesynccenter.com

Becoming Ai Ready - AI's Impact on Creative Industries, Artist Control & Monetization | Hacking Music w/John Pisciotta #206 In this episode of the Hacking Music podcast, John Pisciotta, Ken Gay, Mark Adkison and Finbar O'Hanlon an expert in the AI space discuss what it means to become AI-ready. The discussion delves into the impact of AI on creators like authors, musicians, and filmmakers. They explore the concept of a style transfer engine and its revolutionary potential for the music and media industries. The Monarrch platform aims to help artists monetize their talent effectively while adapting to technological advancements. The future of music is here, and it's powered by AI. 🤯 The way we create, share, and experience music is about to change in a big way. 🤔 Instead of focusing on the song itself, we'll be valuing the interface between a prompt and an artist's unique style. This opens up a whole new world of possibilities for musicians and fans alike! 🎧 What do you think? Monarrch is a (GRM) Generative Rights Management engine revolutionizing the way AI models are trained. Monarrchs innovative Style Transfer Engine is authorized for mission critical systems for both governments, private Ai companies and IP holders. Join the waitlist https://monarrch.com/ 00:00 Welcome to Hacking Music 00:55 AI for Mere Mortals 02:46 What has Finbar been up to? 04:02 Monarrch: Revolutionizing Music and Media 08:45 Deep Dive: Style Transfer Engine 17:22 Artist Control and Monetization 26:46 Future Prospects and Industry Feedback 28:46 Expanding Monarrch's Reach 32:53 Upcoming Topics

Irreplaceable Artists in a World of AI w/ Finbar O’Hanlon | Hacking Music w/John Pisciotta #205 This episode of 'Hacking Music,' hosted by John Pisciotta, delves into how AI can help artists to actually become BETTER artists, featuring insights from innovator Finbar O'Hanlon. It covers the journey of artists evolving with technology, using AI not just as tools but as partners in creativity, enhancing their ability to connect with audiences and manage their careers. O'Hanlon highlights concepts such as AI as artists' 'second brains' and 'style transfer,' envisioning a future where technology amplifies originality and opens new revenue streams. The discussion extends into leveraging generative AI for content licensing, emphasizing the necessity of storytelling and empathy in the adoption of new technologies. This episode aims to inspire artists and industry stakeholders to embrace AI, fostering a collaborative and innovative approach to music creation and monetization. 00:00 Introduction to Hacking Music Podcast 00:48 Monthly Call-In: A Deep Dive with Finbar O'Hanlon 01:54 Finbar O'Hanlon: A Journey from Music to Tech Innovation 06:56 The Power of Human-Centered AI in Music and Beyond 09:15 The Impact of AI on the Music Industry: A New Perspective 13:30 Artists 2.0: Navigating the AI Revolution in Music 23:50 The Adaptive Mindset: Thriving in an AI-Driven World 37:14 Human vs. Machine: Leveraging Unique Human Skills 39:19 Unveiling the Essence of Creativity 40:21 The Human Edge in Creativity and AI 41:43 Embracing Emotional Intelligence 41:57 Empathy: The Key to Connection 42:42 Adapting to AI: A New Era for Artists 43:32 The Power of Imagination and Innovation 45:03 Adaptability and Communication in the AI Age 50:36 Critical and Creative Thinking: Skills for the Future 58:27 The Future of Artistry in the AI Landscape 01:02:21 Predictions and the Future of AI in Music 01:09:08 Concluding Thoughts and LoudLab community Q&A

------------------------------------------------------------- WHO AM I? If we haven’t yet before - Hey 👋 I’m John, I'm touring guitar player turned entrepreneur and I’ve somehow built a holding co that builds media businesses. Publish advisory materials for training artists. Through my videos here on this channel, my podcast Hacking Music and writing, I share evidence-based strategies and tools to help you build a career you actually want. ------------------------------------------------------------- Tune in to Hacking Music for more. Hacking Music is an execution platform for action takers, moment makers and record breakers. Our mission is to serve the world by strengthening the next generation of artists and help you connect with the people that care the most [ your fans ] https://www.hacking-music.com ------------------------------------------------------------- Special thanks to our sponsors, ArtistWerx and The Sync Center, for their support. Their contributions towards the music industry provide valuable opportunities for artists to thrive. ArtistWerx is an execution company. We partner with managers to provide infrastructure, marketing, execution and monetization in the rapidly changing media industry. We create products and experiences to engage your customers, drive revenue, build careers and surpass your competitors. https://www.artistwerx.com The Sync Center - Trusted by Fortune 50 companies, Filmmakers, Ad Executives, Networks, and Major Film Studios. The Sync Center is a full-service music supervision and licensing company that has managed projects for hundreds of clients including national and global brands, agencies and cultural events. https://thesynccenter.com

From Dolly to Jay-Z: Staging World-Class Experiences with Ken Gay Training Session | Hacking Music w/John Pisciotta #204

In this episode of Hacking Music we delve into the intricacies of live music performance and stage production, offering listeners a unique blend of training, interviews, and actionable insights from the music industry's best. The episode features an in-depth conversation with Ken Gay, an expert in staging experiences for top artists like Dolly Parton, Madonna, Jay Z, The Gaithers, Pantera, Super Bowl Halftime shows, CeeLo Green, Lauryn Hill, Creed and many others, spanning over 20 years. Ken shares his journey from Texas to becoming a pivotal figure in live performances, his philosophy of 'seeing music,' and the importance of balancing emotional, physical, and logical elements to craft engaging shows. Through stories and examples, including innovative stage designs like Jay Z's butter sculpture and unique tactics to break audience belief for unforgettable performances, this episode unveils the 'action plus belief equals consequence' formula, emphasizing the significance of understanding the 'why' to make the 'how' easier in creating memorable music experiences. 00:00 Welcome to Hacking Music: Unlocking Artist Potential 00:50 Monthly Call-In: Thriving Beyond the Dinosaur Music Industry 02:09 Special Guest Ken Gay: Master of Staging Experiences 03:38 Ken's Journey: From MTV Generation to Music Visionary 04:21 The Art of Seeing Music: Ken's Unique Approach 09:37 Crafting the Live Show: A Producer's Perspective 17:24 Understanding the Audience: The Key to a Memorable Show 19:01 Tools for Artists: Navigating the Chasm to Success 28:09 The Encore Philosophy: Starting with the End in Mind 33:30 Bono's Defy Gravity: A Lesson in Understanding the 'Why' 35:31 The Unpredictable Nature of Artistic Experiences 36:04 Embracing Change: The Key to Thriving in Art 36:38 Breaking Beliefs: The Essence of Memorable Performances 41:41 Real-World Examples of Breaking Beliefs in Performances 48:42 The Evolution of the Music Industry and the Modern Entertainer 51:57 Practical Advice for Aspiring Artists and Creative Entrepreneurs 01:02:39 The Importance of Why: Scaling Big Ideas in Music Production 01:04:19 Fast Five: Quick Insights from Ken ---------------------------------------------

WHO AM I? If we haven’t yet before - Hey 👋 I’m John, a guitar player turned entrepreneur and I’ve somehow built a holding co that builds media businesses. Publish advisory materials for training artists. Through my videos here on this channel, my podcast Hacking Music and writing, I share evidence-based strategies and tools to help you build a career you actually want. --------------------------------------------- Tune in to Hacking Music for more. Hacking Music is an execution platform for action takers, moment makers and record breakers. Our mission is to serve the world by strengthening the next generation of artists and help you connect with the people that care the most [ your fans ] https://www.hacking-music.com --------------------------------------------- Special thanks to our sponsors, ArtistWerx and The Sync Center, for their support. Their contributions towards the music industry provide valuable opportunities for artists to thrive. ArtistWerx is an execution company. We partner with managers to provide infrastructure, marketing, execution and monetization in the rapidly changing media industry. We create products and experiences to engage your customers, drive revenue, build careers and surpass your competitors. https://www.artistwerx.com The Sync Center - Trusted by Fortune 50 companies, Filmmakers, Ad Executives, Networks, and Major Film Studios. The Sync Center is a full-service music supervision and licensing company that has managed projects for hundreds of clients including national and global brands, agencies and cultural events. https://thesynccenter.com

Happy Tuesday people. How we living? Hope everybody is. Good. Whether you're online or watching your dashboard, super glad you're here. This is Monetizer. Monetizer happens the fourth Tuesday of each month, where we talk about e commerce, productizations, process and systems, kind of the back office stuff that makes the front office possible. SuprFan Origins Let's talk a little bit about super fans and artists communities. We work for one of the Largest publishing companies in the world here in Nashville. About four years ago, they brought us into work with them on some of their legacy artists, Burt Bacharach, Michael Jackson, Taylor Swift, Bob Dylan type brands. The world they came up in the seventies, sixties, seventies, and eighties and that WORLD is largely gone. The dinosaur record label model, they brought us in to help them think through a way to kind of reinvigorate their audience. If you're into Burt Bacharach, that's what you care about. If you're into Bob Dylan, that's what you care about. The origin story for super fan really started there and then. Super fan artist communities, Our 30 takeaways. I wanted to do is just kind of assemble kind of a stream of consciousness, punch list of things that we've learned, maybe the hard way, or maybe the right way. Here they are.... 1. THE FIRST TAKEAWAY IS THAT IT'S NOT JUST FOR KISS. 2. THE SECOND TAKEAWAY, MUSIC ISN'T THE MAIN PRODUCT. 3. THIRD TAKEAWAY IS ARTISTS LEAVE TONS OF MONEY ON THE TABLE. 4. THE FOURTH TAKEAWAY THIS ISN'T PATREON, ISN'T INDIEGOGO, ISN'T CLICKFUNNELS OR INFUSIONSOFT. 5. THE FIFTH TAKEAWAY IS SHOW THE WORK. 6. TAKEAWAY NUMBER SIX IS: THE HAMSTER WHEEL IS REAL. 7. TAKEAWAY NUMBER SEVEN IS UNDERSTAND YOUR PRODUCT TYPES. 8. NUMBER EIGHT IS CADENCE. 9. TAKEAWAY NUMBER NINE IS THE PRODUCT STACK. 10. TAKEAWAY NUMBER 10 IS THE BOTH AND OPTION. 11. TAKEAWAY NUMBER 11 IS THE IDEA OF SUPERSIZE ME. 12. TAKEAWAY NUMBER 12 IS FULFILLMENT AND DELIVERY 13. TAKEAWAY NUMBER 13 IS THE IDEA THAT MRR MATTERS 14. TAKEAWAY NUMBER 14 IS PEOPLE STAY CUSTOMERS FOREVER. 15. TAKEAWAY NUMBER 15 IS THAT IT SAVES SASS COSTS. 16. TAKEAWAY NUMBER 16 IS THAT ARTISTS GET BACK TO BEING AN ARTIST. 17. TAKEAWAY NUMBER 17 IS ARTISTS FAIL AT PRODUCTIZATION. 18. TAKEAWAY NUMBER 18 IS THAT ARTISTS LOVE SHINY OBJECTS. 19. NUMBER 19 IS THE IDEA OF ARTIST BUY IN. 20. TAKEAWAY NUMBER 20 IS MESSAGING. 21. THE 21ST TAKEAWAY IS ENERGY TRAVELS. 22. TAKEAWAY NUMBER 22 IS VA'S? YAY!!. 23. TAKEAWAY NUMBER 23 IS REMOVE FRICTION. 24. TAKEAWAY NUMBER 24 IS FANS ARE CHEERLEADERS. 25. TAKEAWAY NUMBER 25 COMMUNITY OVER TRANSACTIONS. 26. NUMBER 26, A CONFUSED MIND NEVER BUYS. 27. TAKEAWAY NUMBER 27 PIGS GET FAT, HOGS GET SLAUGHTERED. 28. TAKEAWAY NUMBER 28, COMMUNICATION IS EVERYTHING. 29. TAKEAWAY 29. ONBOARDING IS HUGE. 30. COMMUNITIES ARE REALLY THE CENTER OF GRAVITY FOR THEIR CAREER GOING FORWARD. So those are the 30 takeaways that we've learned over the past four or five years in growing artists, communities, launching communities for, Some legacy artists and some new regional and local level artists. I hope that helps you. More about SuprFan here. Join 11,200+ artist entrepreneurs learning actionable advice in our newsletter. Head here to learn about Our Community

The Business and the ART of Tribute Bands, James Volpe Rotondi | Hacking Music with John Pisciotta #203

In this episode, we discuss the world of tribute bands. Our guest is James Volpe Rotondi, known for his role as “Jimmy Page” in the tribute band Zoso, and his journey from joining the band to becoming the heart of it. We learn about the back story of Zoso, from its humble beginnings to becoming respected figureheads in the tribute band scene, and discuss the challenges and rewards of portraying iconic musicians. James shares insights into his personal journey with the band, the intricacies of recreating Jimmy Page's legendary performances, and the essence of delivering a timeless Zeppelin experience to the audience. We delve into the art of choosing which parts of a song to play live, the balance between precise imitation and creative expression, and the importance of connecting with the audience while remaining authentic to the original act. Additionally, we discuss the broader landscape of the music industry, from the role of tribute bands in preserving the legacy of rock music to navigating the challenges of the modern music scene. James also offers advice to upcoming musicians, emphasizing the importance of dedication, versatility, and continuously refining one's craft. Join us as we pay tribute to the art of tribute bands, with insights from a musician who's lived it firsthand. James shares his rich history and experiences as the former Senior editor of prominent Guitar Player and Guitar World magazines, detailing the process of creating impactful issues, the surprise of interviewing Edward Van Halen, and the camaraderie and rivalry within the industry.

Tune in to ⁠Hacking Music ⁠for more. Hacking Music is a training & execution platform for action takers, moment makers and record breakers. Our model can help you align & monetize your talent and ability. Our mission is to serve the world by strengthening the next generation of artists and help you connect with the people that care the most [ your fans ]

Special thanks to our sponsors, ArtistWerx and The Sync Center, for their support. Their contributions towards the music industry provide valuable opportunities for artists to thrive.

Future Beats Nostalgia - Fly In Formation

Don’t get it twisted, the past decades were great, but nothing compared to what's in front of you.

Create What’s Next. Your future depends on it.

 Good morning, fam. It is Tuesday here. So flying formation, let's point our minds in the right directions and clean out our minds and put some guardrails up as we go about our day. Uh, so today in flying formation, I want to talk really, it's a cautionary tale. Uh, it's called future beats nostalgia. And what happens is that easily the 80 20 rule applies here.

80 percent of the people get stuck in nostalgia, the other remaining 20, if they're disciplined, focused and work, they can build the future. We see it, we've seen it for years. The person who is stuck in the way it was, person who is so committed to a decade that they can't think about their future and build their future.

An example would be a Technicolor example is the Beatles. The fandom around the Beatles can be immense and nothing against the Beatles. The Beatles are great. I love them, but the Beatles have already happened. It's our job and the job of everybody in the community to create the next. Beatles. Wouldn't that be awesome?

If we could do that, even if we get half the way there, we win. But the point is building the future, thinking about the future more than you're in love with the nostalgia of the past. You see it on YouTube where people just spend hours stuck in a decade or an artist. Um, and they really are taken out of the game.

They're taken, they're put in the sidelines and they stopped. What happens is they stop crafting their future and fighting, building and developing the future could be an artist. It could be a business. It could be a product, whatever it is. They're, they're no longer when, when they're in nostalgia, they no longer have the responsibilities of building.

of creating what's next. Okay. So that's our fly information today. I want you to be very cautious of your thinking and your team's thinking around nostalgia. Are they getting sucked into the vacuum? of nostalgia of the eighties of the sixties of Frank Sinatra of the Beatles of the Rolling Stone, whatever that is, that's already happened and it's closed.

You can't participate in that. You need to create what's next. You need to create the next Beatles, the next Frank Sinatra, the next whatever. Okay, that's our fly information for today. Future beats nostalgia. I will see you guys inside the community today.