• Siler Chapman: From Laundry Room to King of Fire

  • Aug 19 2024
  • Length: 43 mins
  • Podcast

Siler Chapman: From Laundry Room to King of Fire

  • Summary

  • Host Jim Serpico interviews pizza entrepreneur Siler Chapman, discussing Chapman's journey from traditional brick-and-mortar pizza shops to a successful mobile catering business, 'King of Fire.' Chapman shares insights about his pivot to mobile catering, the challenges and benefits of mobile vs. brick-and-mortar setups, and strategies for brand building. He also talks about his experiences in the competitive pizza scene, including winning world titles and the importance of continuous learning and adapting. The conversation touches on practical advice for managing a mobile pizza business, including starting small, finding the right locations, and scaling up effectively.

    SHOW NOTES

    00:20 Meet Siler Chapman

    01:33 Siler's Pizza Journey
    03:09 Transition to Mobile Catering
    06:23 COVID-19 Adaptations
    07:33 Challenges and Strategies
    11:08 Starting Small and Scaling Up
    16:30 Brick and Mortar Considerations
    18:30 Lease Negotiations and Legal Tips
    19:27 A Unique Opportunity in Clover, SC
    20:05 Evaluating the Market Demand
    20:48 Choosing the Right Pizza Style
    22:31 Catering Challenges and Creativity
    24:06 Weather Impact on Mobile and Brick-and-Mortar
    25:56 Promoting and Managing Mobile Locations
    27:41 Catering Packages and Pricing Strategies
    34:30 Training and Retaining Staff
    35:39 Pizza Acrobatics and Competitions
    41:42 Final Thoughts and Community Support

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