The Australian Small Business Show

Written by: Kristy-Lee Billett
  • Summary

  • The Australian Small Business Show has been created by small business owners, for small business owners. Your hosts Matt Heighway and Kristy-Lee Billett, who have both been running businesses for over 15 years, will bring our first hand experiences to offer insights, advice and inspiration to help you build a successful small business. Each week we’ll discuss one specific strategy, topic, resource or tip that’s relevant for every small business, and we’ll be inviting along some amazing guests and friends in business to share their expertise with you. Whether you're starting out, scaling up or a seasoned small business owner, this Australian Small Business Show is the show for you.
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Episodes
  • What Are Google Reviews and Why Collect Them
    Nov 16 2024

    Welcome to this weeks’ episode of The Australian Small Business Show!

    In today’s episode we arerevisiting something we touched on in Episode 21 – Google Reviews.

    In that episode we were looking at 5 low cost ways to attract new customers, and we touched on the value of Google Reviews.

    Today we’re diving deeper into what they are, and why they are good to do.

    Specifically we look at:

    -How Google Reviews help your SEO;

    -Why other customers want to read them;

    -How you can improve business when reviews aren’t 5 stars;

    -How they are effective in generating new business.

    Connect with Us:

    If you're an Australian Small Business Owner, we'd love to connect with you on socials. You can give our Facebook Page a like here: https://www.facebook.com/theaustraliansmallbusinessshow

    Or follow us on Instagram here:

    https://www.instagram.com/aussmallbizshow/

    * Disclaimer: The information shared on The Australian Small Business Show is general in nature and does not constitute professional advice, legal or otherwise. We recommend consulting with your advisors on your specific circumstances

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    11 mins
  • Preparing for Your Christmas Close Down
    Nov 9 2024

    Welcome to this weeks’ episode of The Australian Small Business Show!

    In today’s episode we are discussing the fast-approaching Christmas period, when many businesses will close down.

    There are many things you need to do to prepare your business for this period, including when it comes to your team.

    Many business owners are unaware that the Modern Awards recently changed – impacting the rules around forced leave and leave without pay over the Christmas period.

    In this episode we discuss these new rules, and what business owners can and can’t do, the things you need to do to prepare your team for the close down period, and some other considerations to prepare your business for the Christmas close down period.

    Connect with Us:

    If you're an Australian Small Business Owner, we'd love to connect with you on socials. You can give our Facebook Page a like here: https://www.facebook.com/theaustraliansmallbusinessshow

    Or follow us on Instagram here: https://www.instagram.com/aussmallbizshow/

    * Disclaimer: The information shared on The Australian Small Business Show is general in nature and does not constitute professional advice, legal or otherwise. We recommend consulting with your advisors on your specific circumstances.

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    12 mins
  • 5 Low Cost Ways to Get More Customers
    Nov 4 2024

    Welcome to this weeks’ episode of The Australian Small Business Show!

    In today’s episode we are discussing 5 low cost ways to acquire new customers.

    Let’s face it, none of us love having to throw buckets of money on paid ads of any sort, and sometimes we simply don’t have the budget. Whether you’re actively paying for advertising or marketing, or tightening the purse strings, these strategies are all effective.

    The strategies we discuss today are:

    1. Asking for and seeking referrals;
    2. Getting and using reviews and testimonials;
    3. Using social media organically and authentically;
    4. Loyalty systems;
    5. Partnerships and networks.

    Connect with Us:

    If you're an Australian Small Business Owner, we'd love to connect with you on socials. You can give our Facebook Page a like here: https://www.facebook.com/theaustraliansmallbusinessshow

    Or follow us on Instagram here:

    https://www.instagram.com/aussmallbizshow/

    * Disclaimer: The information shared on The Australian Small Business Show is general in nature and does not constitute professional advice, legal or otherwise. We recommend consulting with your advisors on your specific circumstances.

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    22 mins

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