“Success is no accident. It’s hard work, perseverance, learning, studying, sacrifice, and most of all, love of what you are doing.” ~ Pele

Welcome to Episode 100: Celebrating 100 Digital Untangling Episodes

We’ve been talking a lot over the past through years through the hub of our virtual home, The Digital Glue podcast … And today, we’ve reached a major milestone -- its our 100th “untangling” episode today! This is a significant achievement for any podcast, and it's a testament to the hard work and dedication of the show's not only Team VU as the host, but all of you -- our wonderful listeners – for all of the support and engagement.

The Digital Glue podcast became our newest virtual home a few years ago as we wanted to place sole focus on all things digital, from the latest technology trends to the impact of digital on our daily lives. Our show has covered a wide range of topics over the past 100 episodes, including productivity and organization, creativity, working from home, team and network building, building relationships with your clients (and a better one with yourself), social media and AI, and oh so much more.

One of the things that sets our podcast apart from other tech and entrepreneur podcasts is the show's emphasis on storytelling. We believe we have much to share and to toot our horns for a mere moment … a talent for taking complex concepts and breaking them down in a way that is easy to understand and engaging -- all the while keeping our virtual finger on the pulse of the latest trends and developments in the digital world. Whether it's a new social media platform, a cutting-edge application, a real-life story, or sharing some ways to help make your business life better, The Digital Glue podcast always wants to be at the forefront of the conversation.

As we’ve now reached our 100th episode, we felt it was worth reflecting on the impact our show has had on our listeners. For many, we’ve been a source of inspiration and a way to stay informed about the latest advancements in the virtual land in which we work and live – and make dreams come true.

Are you ready?
Pop in your awesome earbuds and let's dive in!

“Leadership is about making others better as a result of your presence and making sure that impact lasts in your absence.”

Welcome to Episode 99: Becoming A Thought Leader ...

Leadership is the ability to inspire people to reach a common destination.

It is the wisdom to see the challenges and obstacles that are placed in the way and know that you can get around them. You may not know how or when, but you honestly believe deep down in your heart of hearts that you know you can get there.

I think being a leader means that you are going to have to do things that MOST people do not want to do. You are going to have to stand up and say things that most people are afraid to say. And you are going to have to believe things that most people do not want to believe. And for the long term you are going to have to find the courage to stick to what you believe in -- and follow it through to completion.

You are going to have to put yourself in front of your friends and your foes and competitors and tell them "I believe this is what we should be doing, and this is where we should be going". They might ridicule you and put you down. They might tell you that what you want to do cannot be done. But they’re wrong.

Here's what we will be untangling in this episode ...

• What does it mean to be a thought leader?
• Why aren’t everyday entrepreneurs celebrating their wins?
• 5 tips to assist you on your thought leadership journey
• Thought leadership brain inducing words
• Typical thought leadership behaviours
• Actionable steps to move towards this goal
• End thoughts and long-lasting tips to not forget

Are you ready?
Pop in your awesome earbuds and let's dive in!

“Tell your brands real story, not it’s highlight reel.”

Welcome to Episode 98: The Power Of A Compelling Brand Story ...

Every business and everyone behind it has a story. When done well, business storytelling gives a compelling reason for your audience to buy from you. But an exceptionally powerful brand storytelling experience can inspire trust between you and your audience -- and that’s the main end goal we’re wanting you to go for. Why?

Because brand trust can be the vital difference between someone choosing you or your competitors instead.

After many years of working with different business right across the globe, we noticed that this is where most struggle … finding a true authentic way to connect with people. And we truly believe that storytelling is the answer that bridges that gap.

Here's what we will be untangling in this episode ...

• The 3 Ss of brand storytelling
• Interesting statistics on brand trust
• How to build brand trust and set expectations
• Top steps on creating follow through
• 4 key traits to drive away stale content

Are you ready?
Pop in your awesome earbuds and let's dive in!

“Marketing is telling the world that you are a Rockstar, content marketing is showing the world that you are one.” ~ Robert Rose, Author

Welcome to Episode 97: Plug n' Play Content Strategies ...

As we all know, we are living in the age of information. Yet despite this advantage we’re all still starved for more knowledge. Your audience know what to do when they see your content (if it’s done right!) but in the very same breath, they don’t know what they need to know all because they’re just plainly overwhelmed with all the scrolling content in their feeds. So, give your audience what they want – and deserve -- by focusing on one BIG IDEA at a time that solves their pain points. Because when you do, it won’t be the idea they will be attributing their success to, it will be YOU!

Here's what we will be untangling in this episode ...

• Common goals through plug n’ play
• The “Buy-In Conversation” checklist
• Our favourite “plug n’ play” content strategies
• Creating with the 80-10-10 rule

Are you ready?
Pop in your awesome earbuds and let's dive in!

“A bad website is like a grumpy salesperson.”

Welcome to Episode 96: 7 Ugly Truths A Pretty Website Can't Hide

Websites can have many functions and are typically designed around a particular topic or purpose. Website design is also a collaborative effort with the main goal being a finished product that will effectively communicate a specific message and create productive interactions with the intended target audience. Think of things this way … your website is the center of your digital eco-system, like a brick-and-mortar location, the experience matters once a customer enters, just as much as the perception they have of you before they walk through the door.

To have a better understanding of all the parts and puzzles pieces that go along with having one -- and one that’s done right here's what we will be untangling in this episode ...

• 6 key concepts and elements you should consider
• 6 signs your website needs work
• The first 5 things folks see when they first land on your site
• Bad websites = bad business
• VU’s ultimate website launch checklist

Are you ready?
Pop in your awesome earbuds and let's dive in!

• Creative ways to get your point across
• Follow the 3C’s (clear, concise, consistent)
• Capturing attention with subject lines
• Tailoring your message to your audience
• 6 key characteristics every great headline should have
• Pointers on capturing pain points in headlines

Give value. Give value. Give value. Then ask for business.” ~ Gary Vaynerchuk

Welcome to Episode 94: The Psychology of Pricing ...

I don’t know about you, but I truly feel that there’s something magical about January ... It’s not only the start of a new year, but it also feels like a great time to turn to the next chapter in business. We personally aren’t ones to make resolutions, but we do strongly believe in keeping on top of our goals. So, this month, we encourage you to revisit YOUR goals, adjust if necessary, and put your plans in motion!

Psssst … it’s also a great time to splurge a bit on yourself and buy a new planner and some fun stickers that inspire you to keep on track. Digital planners or calendars are great, too, but there’s just something about writing things in a visually appealing planner.

And speaking of planning and revisiting goals, we wanted to start with a different kind of topic in the realms of your price point and the psychology behind it all as there’s truly no better time than now to re-evaluate you worth.

Here's what we will be untangling in this episode ...

• The psychology behind the numbers
• Leaving imposter syndrome behind you
• Leading with decision-based principles
• Evaluating your current prices and putting things into play
• Our “untangling” checklist for upping your prices

Are you ready?
Pop in your awesome earbuds and let's dive in!

“We see our clients as invited guests to the party, and we are the hosts. It’s our job every day to make every important aspect of their experience a little bit better.”
~ Jeff Bezos

Welcome to Episode 93: The Ultimate Customer Experience ...

We’re baaaack …. with ONE MORE “untangling” episode for the year. And while we had much to ponder on this year in the realm of topics, we wanted to end 2022 off with something WE ALL deal with every. single. day.

Our CLIENTS!

Whether in your day job or working in your own business, have you ever run into a slump of working with the “wrong” people?

Clients who don’t understand your personality? Value your traits or expertise? Take you for granted? Expect you to be available on all devices at every hour of the day? And just plain ‘ol drain you emotionally?

These pain points can be a real downer. And sometimes make one wonder … why even bother? (*le sigh!) I could sit here all day and share all Virtually Untangled’s client “horror stories” with you from over the years -- and many more from my time in the land of 9-5 -- but then this would turn into an award-winning novel. (HaHa!). So instead, I am going to take the hard-earned lessons from those stories and share some details alongside a list of the greatest tips you will ever need to know in order to help you create the ultimate customer experience for your clients – which will in then turn make your life much easier too.

Here's what we will be untangling in this episode ...

• How to treat your clients like partners
• How to empower your team to deliver ideally
• Setting clear roles and responsibilities
• Setting clear boundaries (with examples)
• Why mindset matters – to everyone
• How to exceed THEIR expectations, not your own
• Considering their complaints as gifts

Are you ready?
Pop in your awesome earbuds and let's dive in!