Showing results for "Unfiltered" in Small Business & Entrepreneurship

In 213, Rachel Pedersen was a single mom, freshly off of food stamps and struggling to get her life on track. Three years later, she left her 9-to-5 job and launched a consulting business with her husband. Today, she is the founder and CEO of two multimillion-dollar companies and an expert in every aspect of social media, helping businesses 1X (or 1X!) with massive, needle-moving growth.

Unfiltered: How to Be as Happy as You Look on Social Media is for anyone who needs to be reminded that we're all a work in progress, no matter what judgments we make when measuring our lives against what others share online. In her debut book, award-winning journalist and sought-after speaker Jessica Abo addresses the relationship between our psychology and technology and how we can take back our happiness IRL (in real life) without falling into the compare-and-despair trap.

As we are constantly on our electronic devices, we have come to distrust curated media and traditional PR. Stephen Denny and Paul Leinberger have found that people now want to make their own decisions based on raw footage, real-time updates, and unfiltered livestreams. How, then, do marketing executives and others gain consumer trust? These Fortune 500 consultants present the answer in Unfiltered Marketing.