Showing results by publisher "Penguin Audio" in Marketing & Sales
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Perennial Seller
- The Art of Making and Marketing Work That Lasts
- Written by: Ryan Holiday
- Narrated by: Ryan Holiday
- Length: 7 hrs
- Unabridged
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How can we create and market creative works that achieve longevity? Holiday explores this mystery by drawing on his extensive experience working with businesses and creators such as Google, American Apparel, and the author John Grisham as well as his interviews with the minds behind some of the greatest perennial sellers of our time.
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Great Book As Usual
- By Haresh Raichura on 26-03-20
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Perennial Seller
- The Art of Making and Marketing Work That Lasts
- Narrated by: Ryan Holiday
- Length: 7 hrs
- Release Date: 18-07-17
- Language: English
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Regular price: ₹879.00 or 1 Credit
Sale price: ₹879.00 or 1 Credit
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The Challenger Customer
- Selling to the Hidden Influencer Who Can Multiply Your Results
- Written by: Matthew Dixon, Brent Adamson, Pat Spenner,
- Narrated by: Steve Kramer
- Length: 8 hrs and 40 mins
- Unabridged
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The Challenger Sale team are back, and this time they reveal something even more game changing: the highest-performing sales teams don't focus on friendly, attentive customers. They target challenger customers. Challenger customers are sceptical, less interested in meeting and indifferent. But they also have the persuasive skill and will to challenge their own organisations on your behalf and get the deal to the finish line.
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The Challenger Customer
- Selling to the Hidden Influencer Who Can Multiply Your Results
- Narrated by: Steve Kramer
- Length: 8 hrs and 40 mins
- Release Date: 20-10-16
- Language: English
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Regular price: ₹683.00 or 1 Credit
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The Upstarts
- How Uber, Airbnb and the Killer Companies of the New Silicon Valley Are Changing the World
- Written by: Brad Stone
- Narrated by: Mr Dean Temple
- Length: 10 hrs and 42 mins
- Unabridged
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Ten years ago the idea of getting into a stranger's car or walking into a stranger's home would have seemed bizarre and dangerous, but today it's as common as ordering a book online. Uber and Airbnb are household names: redefining neighbourhoods, challenging the way governments regulate business and changing the way we travel. In the spirit of iconic Silicon Valley renegades like Steve Jobs and Bill Gates, a new generation of entrepreneurs is sparking yet another cultural upheaval through technology.
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Amazing book
- By Anish Tripathi on 14-09-19
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The Upstarts
- How Uber, Airbnb and the Killer Companies of the New Silicon Valley Are Changing the World
- Narrated by: Mr Dean Temple
- Length: 10 hrs and 42 mins
- Release Date: 02-02-17
- Language: English
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Regular price: ₹752.00 or 1 Credit
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Crypto Confidential
- Winning and Losing Millions in the New Frontier of Finance
- Written by: Nathaniel Eliason
- Narrated by: Nathaniel Eliason
- Length: 8 hrs
- Unabridged
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Nat Eliason had six months to make as much money as possible before his first child was born. So, he turned to where countless others did in 2021: crypto. Within a year, he'd made millions writing code holding hundreds of millions of dollars of other people's money. He'd been hacked. He'd sold a picture of a monkey for two hundred grand. He'd become an influencer, speaking at conferences, and writing a weekly newsletter to tens of thousands of fans. Best of all, Nat had amassed a small fortune. But how much of this money was even real?
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Crypto Confidential
- Winning and Losing Millions in the New Frontier of Finance
- Narrated by: Nathaniel Eliason
- Length: 8 hrs
- Release Date: 12-09-24
- Language: English
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Regular price: ₹957.00 or 1 Credit
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The 3-Minute Rule
- Say Less to Get More from Any Pitch or Presentation
- Written by: Brant Pinvidic
- Narrated by: Brant Pinvidic
- Length: 5 hrs and 15 mins
- Unabridged
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Hollywood producer and pitch master Brant Pinvidic has sold more than 300 TV shows and movies, run a TV network, and helmed one of the largest production companies in the world with smash hits like The Biggest Loser and Bar Rescue. In his nearly 20 years of experience, he’s developed a simple, straightforward system that’s helped hundreds - from Fortune 100 CEOs to PTA presidents - use top-level Hollywood storytelling techniques to simplify their messages and say less to get more. Pinvidic proves that anyone can deliver a great pitch, for any idea, in any situation.
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Too Long
- By Amazon Customer on 25-10-21
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The 3-Minute Rule
- Say Less to Get More from Any Pitch or Presentation
- Narrated by: Brant Pinvidic
- Length: 5 hrs and 15 mins
- Release Date: 29-10-19
- Language: English
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Regular price: ₹754.00 or 1 Credit
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Talk Triggers
- The Complete Guide to Creating Customers with Word-of-Mouth
- Written by: Jay Baer, Daniel Lemin
- Narrated by: Jay Baer, Daniel Lemin, Ted Wright
- Length: 5 hrs and 34 mins
- Unabridged
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Word of mouth is directly responsible for 19 percent of all purchases, and influences as much as 90 percent. Every human on Earth relies on word of mouth to make buying decisions. Yet even today, fewer than 1 percent of companies have an actual strategy for generating these crucial customer conversations. Talk Triggers provides that strategy in a compelling, relevant, timely book that can be put into practice immediately, by any business.
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Worth every minute !
- By Dr. Sanjay Dhawan on 04-10-20
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Talk Triggers
- The Complete Guide to Creating Customers with Word-of-Mouth
- Narrated by: Jay Baer, Daniel Lemin, Ted Wright
- Length: 5 hrs and 34 mins
- Release Date: 02-10-18
- Language: English
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Regular price: ₹754.00 or 1 Credit
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Blockchain Revolution
- Written by: Don Tapscott, Alex Tapscott
- Narrated by: John Chancer
- Length: 17 hrs and 53 mins
- Unabridged
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The definitive audiobook on how the technology behind bitcoin and cryptocurrency is changing the world - majorly expanded with new material on cryptoassets, icos, smart contracts, digital identity and more. Blockchain is the ingeniously simple technology behind Bitcoin. But it is much more than that. It is a public ledger to which everyone has access but which no single person controls. It enables companies and individuals to collaborate with an unprecedented degree of trust and transparency. It is cryptographically secure but fundamentally open. And soon it will be everywhere.
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Not so user friendly
- By Lalit on 03-01-20
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Blockchain Revolution
- Narrated by: John Chancer
- Length: 17 hrs and 53 mins
- Release Date: 05-07-18
- Language: English
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Regular price: ₹820.00 or 1 Credit
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Chaos Monkeys
- Inside the Silicon Valley Money Machine
- Written by: Antonio Garcia Martinez
- Narrated by: Dan John Miller
- Length: 15 hrs and 32 mins
- Unabridged
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Computer engineers use 'chaos monkey' software to wreak havoc and test system robustness. Similarly, tech entrepreneurs like Antonio García Martínez are society's chaos monkeys - their innovations disrupt every aspect of our lives, from transportation (Uber) and holidays (Airbnb) to television (Netflix) and dating (Tinder) - all in search of the perfect business miracle. Describing himself as 'high strung, fast talking, and wired on a combination of caffeine, fear, and greed at all times', García Martínez left Wall Street to make his fortune in Silicon Valley.
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Surprisingly Engaging
- By Charles on 21-04-24
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Chaos Monkeys
- Inside the Silicon Valley Money Machine
- Narrated by: Dan John Miller
- Length: 15 hrs and 32 mins
- Release Date: 30-06-16
- Language: English
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Regular price: ₹820.00 or 1 Credit
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Let's Get Real or Let's Not Play
- Transforming the Buyer/Seller Relationship
- Written by: Mahan Khalsa, Randy Illig, Stephen R. Covey
- Narrated by: Mahan Khalsa, Randy Illig, Stephen R. Covey
- Length: 6 hrs and 52 mins
- Unabridged
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Too often, the sales process is all about fear. Customers are afraid that they will be talked into making a mistake; salespeople dread being unable to close the deal and make their quotas. No one is happy. Mahan Khalsa and Randy Illig offer a better way. Salespeople, they argue, do best when they focus 100 percent on helping clients succeed. When customers are successful, both buyer and seller win. When they aren't, both lose.
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Let's Get Real or Let's Not Play
- Transforming the Buyer/Seller Relationship
- Narrated by: Mahan Khalsa, Randy Illig, Stephen R. Covey
- Length: 6 hrs and 52 mins
- Release Date: 10-12-19
- Language: English
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Regular price: ₹879.00 or 1 Credit
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The Science of Selling
- Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal
- Written by: David Hoffeld
- Narrated by: David Hoffeld
- Length: 7 hrs and 52 mins
- Unabridged
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Did you know that nearly half of salespeople fail to meet their quotas every year? Or that many of the most common sales behaviors drive down sales performance? In today's fiercely competitive marketplace, you can't afford to lose sales that should be yours. But with so much conflicting advice from self-proclaimed "gurus", how do you know which sales strategies actually work? Leading sales trainer, researcher, and CEO of Hoffeld Group David Hoffeld has the answer.
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narrator voice is not clear
- By nayak on 31-05-20
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The Science of Selling
- Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal
- Narrated by: David Hoffeld
- Length: 7 hrs and 52 mins
- Release Date: 15-11-16
- Language: English
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Regular price: ₹879.00 or 1 Credit
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Enchantment
- The Art of Changing Hearts, Minds, and Actions
- Written by: Guy Kawasaki
- Narrated by: Dan John Miller
- Length: 4 hrs and 49 mins
- Unabridged
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Enchantment, as defined by bestselling business guru Guy Kawasaki, is not about manipulating people. It transforms situations and relationships. It converts hostility into civility and civility into affinity. It changes the skeptics and cynics into the believers and the undecided into the loyal. Enchantment can happen during a retail transaction, a high-level corporate negotiation, or a Facebook update.
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Enchantment
- The Art of Changing Hearts, Minds, and Actions
- Narrated by: Dan John Miller
- Length: 4 hrs and 49 mins
- Release Date: 08-03-11
- Language: English
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Regular price: ₹754.00 or 1 Credit
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Converted
- The Data-Driven Way to Win Customers' Hearts
- Written by: Neil Hoyne
- Narrated by: Neil Hoyne
- Length: 3 hrs and 19 mins
- Unabridged
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Under pressure for quick results and facing fierce marketplace competition, too many marketers are boxed into spaghetti-to-the-wall forms of digital marketing that limit the potential of their long hours, countless experiments, and warehouses of data. And in the end, they watch their competition sprint ahead.
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Converted
- The Data-Driven Way to Win Customers' Hearts
- Narrated by: Neil Hoyne
- Length: 3 hrs and 19 mins
- Release Date: 22-02-22
- Language: English
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Regular price: ₹754.00 or 1 Credit
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Anthro-Vision
- How Anthropology Can Explain Business and Life
- Written by: Gillian Tett
- Narrated by: Imogen Church
- Length: 10 hrs and 41 mins
- Unabridged
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Is your workplace riven by tribal conflict? Are your meetings governed by dozens of unspoken rituals? Is there something faintly religious about the way your colleagues worship the CEO? If so, then you might need a lesson in business anthropology. For a century, anthropologists have had an unusual method: immersing themselves deep inside 'alien' tribes and uncovering, from the inside, how they tick. Today, a new generation of anthropologists are using this approach to explain modern businesses - revealing the hidden rituals that define what we buy, who we sell to and how we work.
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Very interesting, informative and insightful.
- By M D PAUL on 13-08-21
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Anthro-Vision
- How Anthropology Can Explain Business and Life
- Narrated by: Imogen Church
- Length: 10 hrs and 41 mins
- Release Date: 08-06-21
- Language: English
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Regular price: ₹888.00 or 1 Credit
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The Voltage Effect
- Written by: John A List
- Narrated by: Will Damron
- Length: 8 hrs and 26 mins
- Unabridged
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Countless enterprises fall apart the moment they scale; their positive results fizzle, they lose valuable time and money and the great electric charge of potential that drove them early on disappears. In short, they suffer a voltage drop. Yet success and failure are not about luck - in fact, there is a rhyme and reason as to why some ideas fail and why some make it big. Certain ideas are predictably scalable, while others are predictably destined for disaster.
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A good reference book if you are an entreprenuer
- By Placeholder on 08-06-22
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The Voltage Effect
- Narrated by: Will Damron
- Length: 8 hrs and 26 mins
- Release Date: 03-02-22
- Language: English
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Think Simple
- How Smart Leaders Defeat Complexity
- Written by: Ken Segall
- Narrated by: Ken Segall
- Length: 7 hrs and 29 mins
- Unabridged
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In Think Simple, Apple insider and New York Times best-selling author Ken Segall gives you the tools to Apple's success - and shows you how to use them. It's all about simplicity. Whether you're in a multinational corporation or a lean start-up, this guide will teach you how to crush complexity and focus on what matters: how to perform better, faster and more efficiently.
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very boring , taken from other books
- By Amazon Customer on 04-06-24
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Think Simple
- How Smart Leaders Defeat Complexity
- Narrated by: Ken Segall
- Length: 7 hrs and 29 mins
- Release Date: 30-06-16
- Language: English
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Regular price: ₹683.00 or 1 Credit
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Lost and Founder
- Written by: Rand Fishkin
- Narrated by: Rand Fishkin
- Length: 9 hrs and 1 min
- Unabridged
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In Lost and Founder Rand Fishkin reveals the mostly awful, sometimes awesome truth about startup culture with the transparency and humour that his hundreds of thousands of blog readers have come to love. Fishkin's hard-won lessons are applicable to any kind of business environment and this audiobook can help solve your problems, and make you feel less alone for having them.
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A real startup story from the game changer founder
- By Jaydatta on 28-05-20
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Lost and Founder
- Narrated by: Rand Fishkin
- Length: 9 hrs and 1 min
- Release Date: 07-06-18
- Language: English
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Eat Their Lunch
- Winning Customers Away from Your Competition
- Written by: Anthony Iannarino
- Narrated by: Anthony Iannarino
- Length: 6 hrs and 25 mins
- Unabridged
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The first ever playbook for B2B salespeople on how to win clients and customers who are already being serviced by your competition, from the author of The Only Sales Guide You'll Ever Need and The Lost Art of Closing. Your competitors may be tough, but with the strategies you'll discover in this audiobook, you'll soon be eating their lunch.
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Eat Their Lunch
- Winning Customers Away from Your Competition
- Narrated by: Anthony Iannarino
- Length: 6 hrs and 25 mins
- Release Date: 06-11-18
- Language: English
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Regular price: ₹879.00 or 1 Credit
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Emotion by Design
- Lessons on Creativity from a Life at Nike
- Written by: Greg Hoffman
- Narrated by: Greg Hoffman
- Length: 9 hrs and 1 min
- Unabridged
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Emotion by Design reveals how leaders can harness the creative potential of any team, and so resonate with their audience like never before. Reflecting on his time working on Nike campaigns for Ronaldo and LeBron, the Olympics and the FIFA World Cup, Greg Hoffman reveals how any business can unlock its creativity: whether by seeking out the daydreamers (and taking them seriously), or recognising that visionary ideas come not only from ingenious individuals but from whole cultures of innovation or understanding how to turn a mere campaign into a global movement.
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Emotion by Design
- Lessons on Creativity from a Life at Nike
- Narrated by: Greg Hoffman
- Length: 9 hrs and 1 min
- Release Date: 07-04-22
- Language: English
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Get Different
- Marketing That Can't Be Ignored!
- Written by: Mike Michalowicz
- Narrated by: Mike Michalowicz
- Length: 6 hrs and 57 mins
- Unabridged
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Many business owners are frustrated because they feel invisible in a crowded marketplace. They know they are better than their competitors, but when they focus on that fact, they get little in return. That's because, to customers, better is not actually better. Different is better. And those who market differently, win. In his new marketing book, Mike Michalowicz offers a proven method to position your business, service, or brand to get noticed, attract the best prospects, and convert those opportunities into sales.
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Learned a lot of how not to do marketing
- By Sachin on 11-12-21
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Get Different
- Marketing That Can't Be Ignored!
- Narrated by: Mike Michalowicz
- Series: Entrepreneurship Simplified
- Length: 6 hrs and 57 mins
- Release Date: 21-09-21
- Language: English
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Outstanding!
- 47 Ways to Make Your Organization Exceptional
- Written by: John G. Miller
- Narrated by: John G. Miller
- Length: 3 hrs and 15 mins
- Unabridged
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Every day outstanding organizations do things and promote values that ensure they will retain customers, grow revenues, increase market share, and build their reputations. Informed by his own commitment to the concept of personal accountability and enlivened by compelling true stories from exceptional organizations, in this insightful and accessible audiobook John Miller identifies the principles and behaviors that distinguish such organizations from the pack and provides listeners with ways to integrate them into their own work.
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Outstanding!
- 47 Ways to Make Your Organization Exceptional
- Narrated by: John G. Miller
- Length: 3 hrs and 15 mins
- Release Date: 05-01-10
- Language: English
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Regular price: ₹703.00 or 1 Credit
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