Showing titles in Public Relations
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Sell More With Sales Letters
- How to Write Targeted Sales Letters and Convince Your Customers - Incl. Checklist
- Written by: Carsten Meinders
- Narrated by: Casey Wayman
- Length: 1 hr and 37 mins
- Unabridged
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The fundamental goal of any company is to increase the value of the business for shareholders. Whether you want to get a great response to a newspaper or magazine ad, a direct sales letter or a website, you need to be clear about the following basic fact: "What is it that makes your business stand out?" An important and frequently used marketing communication tool is the sales letter. It can build your customer base and increase your sales.
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Sell More With Sales Letters
- How to Write Targeted Sales Letters and Convince Your Customers - Incl. Checklist
- Narrated by: Casey Wayman
- Length: 1 hr and 37 mins
- Release Date: 28-06-24
- Language: English
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Regular price: ₹367.00 or 1 Credit
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Wie man eine Wahl gewinnt
- Leitfaden für einen erfolgreichen Wahlkampf
- Written by: Lorenz Brockmann
- Narrated by: Cornelius Beck
- Length: 3 hrs and 49 mins
- Unabridged
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Wer eine Wahl gewinnen will, braucht eine durchdachte Strategie, eine klare und kluge Kampagne und ein starkes Team. Wahlkampf heißt Ausnahmezustand. Insbesondere in den Wochen vor der Wahl sind die strategischen, medialen und kommunikativen Anforderungen an Kandidaten enorm hoch. Wer hier mit einer strategischen Ausrichtung, mit klaren Strukturen im Team, und mit einer ansprechenden Kampagne in den Wahlkampf zieht, hat den entscheidenden Wettbewerbsvorteil.
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Wie man eine Wahl gewinnt
- Leitfaden für einen erfolgreichen Wahlkampf
- Narrated by: Cornelius Beck
- Series: Tübinger HörAkademie
- Length: 3 hrs and 49 mins
- Release Date: 11-03-22
- Language: german
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Regular price: ₹535.00 or 1 Credit
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Arte y oficio de las relaciones públicas
- Written by: Sandra Stahl
- Narrated by: Patricia Vázquez Avilés
- Length: 3 hrs and 42 mins
- Unabridged
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Sandra Stahl es una reconocida líder de pensamiento con una amplia experiencia, tanto en Relaciones Públicas como en campañas de estrategias en comunicación y conectividad entre los asistentes a seminarios y congresos. Escribe para varias revistas como AdAge, La semana en las Relaciones Públicas, Mujeres Emprendedoras, entre otras.
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Arte y oficio de las relaciones públicas
- Narrated by: Patricia Vázquez Avilés
- Length: 3 hrs and 42 mins
- Release Date: 14-03-22
- Language: spanish
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Regular price: ₹575.00 or 1 Credit
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Making Waves
- PR Strategies to Transform Your Maritime Business
- Written by: Ben Pinnington
- Narrated by: Ben Pinnington
- Length: 4 hrs and 22 mins
- Unabridged
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Do you want to raise awareness and win more business in the global maritime industry? Making Waves is an insider's guide to public relations in the international maritime sector. It sets out in clear, practical steps how you can harness the power of PR to build your profile, win business and prevent crises.
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Making Waves
- PR Strategies to Transform Your Maritime Business
- Narrated by: Ben Pinnington
- Length: 4 hrs and 22 mins
- Release Date: 28-10-21
- Language: English
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Regular price: ₹550.00 or 1 Credit
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Trust Agents, 10th Anniversary Edition
- Using the Web to Build Influence, Improve Reputation, and Earn Trust
- Written by: Chris Brogan, Julien Smith
- Narrated by: Chris Brogan
- Length: 8 hrs and 29 mins
- Unabridged
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In the years since authors Chris Brogan and Julien Smith first released their groundbreaking book Trust Agents, social media channels have become inundated by questionable, low-quality content. As a result, many businesses have suffered from damaged reputations and poorly performing social media initiatives. The power of social media is as strong as ever, yet businesses are struggling when trying to re-capture the trust and attention of their audience. This New York Times best seller has been thoroughly revised and updated to reflect the new business realities....
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Trust Agents, 10th Anniversary Edition
- Using the Web to Build Influence, Improve Reputation, and Earn Trust
- Narrated by: Chris Brogan
- Length: 8 hrs and 29 mins
- Release Date: 22-12-20
- Language: English
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Regular price: ₹820.00 or 1 Credit
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Will Post for Profit
- How Brands and Influencers Are Cashing In on Social Media
- Written by: Justin Blaney DM, Kate Fleming
- Narrated by: Roger Wayne
- Length: 6 hrs and 48 mins
- Unabridged
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Since the rise of social media, influencer marketing has emerged as one of the most powerful alternatives to traditional marketing channels that have become too expensive and ineffective for the majority of businesses today. Between 2016 and 2019, spending on influencer marketing tripled to over $6 billion. This has created a gold rush of opportunity for those on the cutting edge. However, few resources are available to guide influencers and brands through this rapidly evolving landscape. As a result, millions of dollars in profits are being wasted.
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Will Post for Profit
- How Brands and Influencers Are Cashing In on Social Media
- Narrated by: Roger Wayne
- Length: 6 hrs and 48 mins
- Release Date: 22-12-20
- Language: English
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Regular price: ₹586.00 or 1 Credit
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Reputation Rules
- Strategies for Building Your Company’s Most Valuable Asset
- Written by: Daniel Diermeier
- Narrated by: Todd Barsness
- Length: 10 hrs and 5 mins
- Unabridged
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Reputation Rules is a landmark work bringing to light Dr. Diermeier's groundbreaking insights in this critical area. He offers the frameworks, strategies, and processes for changing your company's focus as quickly as the world is changing around you.
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Reputation Rules
- Strategies for Building Your Company’s Most Valuable Asset
- Narrated by: Todd Barsness
- Length: 10 hrs and 5 mins
- Release Date: 21-03-22
- Language: English
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Regular price: ₹703.00 or 1 Credit
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Der perfekte Medienauftritt
- Written by: Markus Reiter
- Narrated by: Saskia Kästner
- Length: 2 hrs and 31 mins
- Unabridged
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Legen Sie mithilfe dieses Ratgebers den perfekten Medienauftritt hin! Medienpräsenz und Authentizität sind alles. Wer sich heutzutage im Schein der Blitzlichter wiederfindet, sollte wissen, wie man sich in Szene setzt. Dazu bietet dieser Ratgeber das nötige Hintergrundwissen. Meistern Sie mit Leichtigkeit Fernsehauftritte, Hörfunkinterviews und Gespräche mit Journalisten der Tageszeitung oder eines Fachmagazins. Mit vielen Beispielen und Tipps lernen Sie, wie man vor der Kamera authentisch und überzeugend wirkt - und dadurch einen perfekten Medienauftritt hinzaubert.
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Der perfekte Medienauftritt
- Narrated by: Saskia Kästner
- Length: 2 hrs and 31 mins
- Release Date: 04-12-19
- Language: german
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Regular price: ₹267.00 or 1 Credit
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Talk Is Chief
- Leadership, Communication, and Credibility in a High-Stakes World
- Written by: Jack Modzelewski
- Narrated by: Lewis Arlt, Jack Modzelewski
- Length: 5 hrs and 41 mins
- Unabridged
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These days, leaders are likely to face adversity and career-testing situations. Crisis defines leaders and their organizations. But it does not have to take them down. Talk Is Chief provides sound advice, examples, and even a list of the 10 Commandments of Crisis Management so that leaders can either avoid crises or avert worst-case scenarios when confronted with an existential threat.
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Talk Is Chief
- Leadership, Communication, and Credibility in a High-Stakes World
- Narrated by: Lewis Arlt, Jack Modzelewski
- Length: 5 hrs and 41 mins
- Release Date: 02-12-19
- Language: English
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Regular price: ₹1,407.00 or 1 Credit
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Billion Dollar Dimebag
- An Insider's Account of America's Legalish Cannabis Industry
- Written by: Jackson D. Tilley
- Narrated by: Jackson D. Tilley, Eric Michael Summerer, Erin Moon
- Length: 6 hrs and 6 mins
- Unabridged
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Experience the Green Rush through the eyes of Jackson D. Tilley - the sober 20-something who climbed the ladder at a small vape company while it grew into the nation’s leading cannabis distributor.
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Billion Dollar Dimebag
- An Insider's Account of America's Legalish Cannabis Industry
- Narrated by: Jackson D. Tilley, Eric Michael Summerer, Erin Moon
- Length: 6 hrs and 6 mins
- Release Date: 17-09-19
- Language: English
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Regular price: ₹668.00 or 1 Credit
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Promote Your Book
- Over 250 Proven, Low-Cost Tips and Techniques for the Enterprising Author
- Written by: Patricia Fry
- Narrated by: Joyce Feurring
- Length: 6 hrs and 41 mins
- Unabridged
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Do you have what it takes to become an author, but are not sure where to start? Promote Your Book gives enterprising authors the advantage they need to navigate the publishing industry and gain a better understanding of what book promotion is all about. This well-organized collection of the most successful low-cost and no-cost ideas provides solutions for both aspiring and seasoned authors in any genre. You will learn how to promote the book without changing your lifestyle; how to promote creatively, locally, and through social media; submit news releases and tip sheets; and more.
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Promote Your Book
- Over 250 Proven, Low-Cost Tips and Techniques for the Enterprising Author
- Narrated by: Joyce Feurring
- Length: 6 hrs and 41 mins
- Release Date: 03-02-13
- Language: English
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Regular price: ₹668.00 or 1 Credit
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Full Frontal PR
- Building Buzz About Your Business, Your Product, Or You
- Written by: Richard Laermer
- Narrated by: Richard Laermer
- Length: 6 hrs and 40 mins
- Unabridged
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TV host and PR know-it-all Richard Laermer literally wrote the book on public relations. In 2004, the PR vet and CEO of award-winning RLM PR created the ultimate guide for snaring publicity. Now Full Frontal PR is back in a big and exciting way, as audio book read by Laermer that includes new tips and a brand-new series of Web inclusions.
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Full Frontal PR
- Building Buzz About Your Business, Your Product, Or You
- Narrated by: Richard Laermer
- Length: 6 hrs and 40 mins
- Release Date: 31-07-09
- Language: English
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Regular price: ₹668.00 or 1 Credit
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Relevance
- The Power to Change Minds and Behavior and Stay Ahead of the Competition
- Written by: Andrea Coville, Paul B. Brown
- Narrated by: Karen Saltus
- Length: 3 hrs and 15 mins
- Unabridged
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Today, when companies and customers are faced with an infinite number of messages, the word “relevance” has taken on a new meaning and dimension. We know that relevance matters, but what does that mean exactly? Andy Coville guides leaders and executives toward the realization that if they can focus on a single, guiding principle—a magnetic one—that permeates their brand or company, customers will not only engage but change thinking and behavior in turn.
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Relevance
- The Power to Change Minds and Behavior and Stay Ahead of the Competition
- Narrated by: Karen Saltus
- Length: 3 hrs and 15 mins
- Release Date: 26-08-14
- Language: English
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Regular price: ₹586.00 or 1 Credit
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The Bluffer's Guide® to Public Speaking
- Written by: Chris Steward, Mike Wilkinson
- Narrated by: Jack Klaff
- Length: 1 hr and 32 mins
- Unabridged
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Be an instant expert on Public Speaking and Bluff Your Way® with any audience. No exertion required, just a sense of humour. From 'memorising'to 'mannerisms', and from 'presentation' to 'unplanned interruptions', here's all you need to know to sound as if you know it all.
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The Bluffer's Guide® to Public Speaking
- Narrated by: Jack Klaff
- Length: 1 hr and 32 mins
- Release Date: 21-10-08
- Language: English
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Regular price: ₹190.00 or 1 Credit
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Tell The Truth
- Honesty Is Your Most Powerful Marketing Tool
- Written by: Sue Unerman, Jonathan Salem Baskin
- Narrated by: Alison Larkin
- Length: 7 hrs and 31 mins
- Unabridged
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Truth is a powerful marketing tool - and really the only way to promote a message and brand effectively. Truth in advertising has long been something to ignore, or at least downplay. The role of advertising has been to position and manipulate brands to convince consumers that they're imbued with qualities they don't necessarily possess, or presume to tell them which ones matter. It worked when the brand's voice was the only voice, but with the rise of social media that era is over.
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Tell The Truth
- Honesty Is Your Most Powerful Marketing Tool
- Narrated by: Alison Larkin
- Length: 7 hrs and 31 mins
- Release Date: 21-01-13
- Language: English
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Regular price: ₹668.00 or 1 Credit
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The A-List Playbook
- How to Survive Any Crisis While Remaining Wealthy, Famous, and Most Importantly, Skinny
- Written by: Leslie Gornstein - E!'s Answer Bitch
- Narrated by: Amanda Ronconi
- Length: 3 hrs and 43 mins
- Unabridged
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A must-read for anyone who cares why so many celebs are sporting "bumps", or whether they are really "just like us", this guide - nay, rulebook - lays down the law on what you need to know to play Hollywood in a simple and concise manner.
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The A-List Playbook
- How to Survive Any Crisis While Remaining Wealthy, Famous, and Most Importantly, Skinny
- Narrated by: Amanda Ronconi
- Length: 3 hrs and 43 mins
- Release Date: 31-01-13
- Language: English
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Regular price: ₹501.00 or 1 Credit
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Brand, Meet Story
- How to Create Engaging Content to Win Business and Influence Your Audience
- Written by: Heather Pemberton Levy
- Narrated by: Karen Saltus
- Length: 1 hr and 51 mins
- Unabridged
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Think of the last great article you read or the last great speech you heard. Chances are, if you remember one key message, you also remember one compelling story. That's because the best content starts with a story. When it comes to marketing, the best business content starts with a story the audience cares about, not the brand's message about what it wants to sell them.
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Brand, Meet Story
- How to Create Engaging Content to Win Business and Influence Your Audience
- Narrated by: Karen Saltus
- Length: 1 hr and 51 mins
- Release Date: 30-09-16
- Language: English
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Regular price: ₹469.00 or 1 Credit
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Campaigns That Shook the World
- The Evolution of Public Relations
- Written by: Danny Rogers
- Narrated by: Danny Rogers
- Length: 7 hrs and 4 mins
- Unabridged
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Campaigns that Shook the World provides the inside story on a selection of the greatest campaigns of the past four decades, while narrating the development of the PR and communications business. The book provides the definitive case studies of nine campaigns - political, corporate and entertainment - from the 1970s to the present day.
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Campaigns That Shook the World
- The Evolution of Public Relations
- Narrated by: Danny Rogers
- Length: 7 hrs and 4 mins
- Release Date: 28-01-16
- Language: English
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Regular price: ₹569.00 or 1 Credit
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Real Time Marketing and PR
- How to Earn Attention in Today's Hyper-Fast World
- Written by: David Meerman Scott
- Narrated by: David Meerman Scott
- Length: 8 hrs and 13 mins
- Unabridged
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Wake up, it’s revolution time! Gone are the days when you could plan out your marketing and public relations programs well in advance and release them on your timetable. It’s a real-time world now, and if you’re not engaged, then you’re on your way to marketplace irrelevance.“Real time” means news breaks over minutes, not days. It means ideas percolate, then suddenly and unpredictably go viral to a global audience....
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Real Time Marketing and PR
- How to Earn Attention in Today's Hyper-Fast World
- Narrated by: David Meerman Scott
- Length: 8 hrs and 13 mins
- Release Date: 23-11-10
- Language: English
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Regular price: ₹820.00 or 1 Credit
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Inbound PR
- The PR Agency's Manual to Transforming Your Business with Inbound
- Written by: Iliyana Stareva
- Narrated by: Norah Tocci
- Length: 4 hrs and 51 mins
- Unabridged
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Showing you what you need to know and giving you a clear framework for putting numbers to reputation, this audiobook merges content and measurement to give today's PR agencies a new way to build brands, evaluate performance, and track ROI. The ability to reach the new consumer, build the relationship, and quantify the ROI of PR services allows you to develop an inbound business and the internal capabilities to meet and exceed the needs of the most demanding client. In this digital age of constant contact and worldwide platforms, it's the only way to sustainably grow your business.
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Inbound PR
- The PR Agency's Manual to Transforming Your Business with Inbound
- Narrated by: Norah Tocci
- Length: 4 hrs and 51 mins
- Release Date: 21-05-18
- Language: English
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Regular price: ₹586.00 or 1 Credit
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