Jean-Paul Isson
AUTHOR

Jean-Paul Isson

Business & Careers
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Jean Paul Isson is Global Vice President for Predictive Analytics and Business Intelligence at Monster Worldwide, Inc., where he has built his global predictive analytics team from the ground up and successfully conceived and implemented global customer scoring, customer segmentation, predictive modeling, and web mining applications and talent analytics solutions across North America, Europe, and the Asia–Pacific region. Prior to joining Monster, Mr. Isson led the global customer behavior modeling team at Rogers Wireless, implementing churn models and pioneering customer lifetime value segmentation to optimize services, marketing, and sales activities. Mr. Isson is a worldwide expert and an evangelist in Big Data and advanced business analytics. He is an internationally acclaimed speaker and a thought leader who specializes in helping organizations create business value from their Big Data or little data. Mathematician and statistician by training (he holds a master’s degree in mathematics and statistics), he loves helping executives to apply data science to business questions to tell the data story, and was named among the 180 leading data science, Big Data, and analytics bloggers in the world by Data Science Central. Mr. Isson is frequently invited to be the keynote speaker at executive events on advanced analytics, human capital management, human resources analytics, and innovation in the United States, Canada, the United Kingdom, Germany, France, Denmark, the Netherlands, Poland, the Czech Republic, Australia, and China. He has more than 22 years of experience in advanced business analytics, focusing on predictive analytics, workforce analytics, behavior modeling, market segmentation, and sales coverage optimization. He teaches classes for the Executive Certificate in Advanced Business Analytics at Concordia university. He has delivered business analytics workshops at executive programs in the United States, Canada, Europe, Asia, and Australia. He is the author (with Jesse Harriott) of Win with Advanced Business Analytics (John Wiley & Sons, 2012), a reference business analytics book that was translated into several languages, including Mandarin, and is a contributor to several local and international newspapers and online magazines, including the Journal of the American Management Association, the Wall Street Journal, the New York Times, MIT Sloan Management Review, EREMedia,the Guardian, Financial Post, National Post, Les Echos, Liberation,Wich50 (Australia), Le Journal du Net Silicon, Challenges, le Monde,the Gazette, and the Globe & Mail. Mr. Isson has appeared in various media outlets, including TV, to cover Big Data analytics, talent analytics, and employment conditions.
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