• Embracing the Future of Insights with Bipul Markan, Head of Research and Insights MENA at Assembly Global

  • Sep 12 2024
  • Length: 29 mins
  • Podcast

Embracing the Future of Insights with Bipul Markan, Head of Research and Insights MENA at Assembly Global

Listen for free

View show details

  • Summary

  • The world of insights is continuously expanding. But what does that mean for insights professionals? And what skills do you need to stay ahead as the industry evolves?

    In this episode, we dive deep into these topics with Bipul Markan, Head of Research and Insights MENA at Assembly Global. He encourages insights leaders to broaden their capabilities, embrace new tools, and foster a culture of learning within their teams to navigate the shifts in consumer behavior and the world of insights.

    We also discuss:
    • How synthetic data offers valuable opportunities in market research, especially for experimentation and data augmentation.
    • How to supplement traditional research methods with newer methodologies.
    • Why advanced analytics are worth the investment.
    Show More Show Less
Management Careers Marketing Economics
Show More Show Less
activate_samplebutton_t1

What listeners say about Embracing the Future of Insights with Bipul Markan, Head of Research and Insights MENA at Assembly Global

Average Customer Ratings

Reviews - Please select the tabs below to change the source of reviews.

Audible.in reviews

Amazon Reviews
No Reviews are Available