• Ep. 127 | Getting To Know Your Customers with Moira McKenna

  • Nov 19 2020
  • Length: 33 mins
  • Podcast

Ep. 127 | Getting To Know Your Customers with Moira McKenna

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  • Summary

  • This week Moira McKenna, VP of Business Development and Customer Success at data onboarding company Throtle.io, joins Allison Hartsoe in the Accelerator. Moriah and Allison talk about the data that the technology you use everyday collects, the hidden expense of understanding customer data, humanizing data, and how brands can start leveraging their data as a useful asset.

    "There is this ability to be empathetic as a brand to your consumer base if you actually understand and use the data well." - Moira McKenna

    Please help us spread the word about building your business’ customer equity through effective customer analytics. Rate and review the podcast on Apple Podcast, Stitcher, Google Play, Alexa’s TuneIn, iHeartRadio or Spotify. And do tell us what you think by writing Allison at info@ambitiondata.com or ambitiondata.com. Thanks for listening! Tell a friend!


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