Showing results by author "Marina Krakovsky" in All Categories
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Secrets of the Moneylab
- How Understanding People Will Increase Your Profits
- Written by: Kay-Yut Chen, Marina Krakovsky
- Narrated by: Matt Addis
- Length: 8 hrs and 28 mins
- Unabridged
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Sensational books like Freakonomics have shown how human behaviour follows predictable patterns. But how do you take these radical ideas and apply them to your business? How do you make money from them? Secrets of the Moneylab sets out what business can learn from the findings of the new economics and social psychology. It shows how you can shape desires, use incentives and reduce risks to consistently improve the bottom line.
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Secrets of the Moneylab
- How Understanding People Will Increase Your Profits
- Narrated by: Matt Addis
- Length: 8 hrs and 28 mins
- Release Date: 11-02-11
- Language: English
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Regular price: ₹683.00 or 1 Credit
Sale price: ₹683.00 or 1 Credit
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Secrets of the Moneylab
- How Behavioral Economics Can Improve Your Business
- Written by: Kay-Yut Chen, Marina Krakovsky
- Narrated by: Don Hagen
- Length: 9 hrs and 15 mins
- Unabridged
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Taking behavioral economics from the cocktail party to the boardroom, with dramatic results Books like Predictably Irrational and Nudge have brought behavioral economics into the mainstream. But while we all marvel at how different-and weird-real people behave compared to the "rational actors" of traditional economics, in the end we go back to business as usual.
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Secrets of the Moneylab
- How Behavioral Economics Can Improve Your Business
- Narrated by: Don Hagen
- Length: 9 hrs and 15 mins
- Release Date: 30-11-10
- Language: English
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Regular price: ₹703.00 or 1 Credit
Sale price: ₹703.00 or 1 Credit
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