Career Education

This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:

The Master Key System, along with The Science of Getting Rich, is the source of Rhonda Byrne’s inspiration for the book and film The Secret.Originally published in 1912 as a correspondence course, it teaches that everything around us was first developed as a thought. That means that thought is the powerful catalyst for turning any idea into a reality. The Master Key System will show you how to use the power of these thoughts to realize your dreams.

Professionals and entrepreneurs do a great job of keeping up appearances. But if they're honest with themselves, they're short on living the life they really want. Train Your Brain for Success provides the perspective to analyze how you got where you are and, more importantly, learn the skills to get where you truly desire to be. Train Your Brain for Success explains specific ways of thinking and acting that will get anyone where they want to go, fast.

In the second edition of this renowned book, you will find pearls of wisdom, heartfelt advice, and inspiration from one of the nation's leading authorities on staff motivation, teacher leadership, and principal effectiveness. With wit and understanding, Todd Whitaker describes the beliefs, behaviors, attitudes, and interactions of great teachers and explains what they do differently.

Writing copy that sells without seeming "salesy" can be tough, but is an essential business skill. How to Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash - including copywriters, freelancers, and entrepreneurs. In this audiobook, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail.

Business is just like any sector or topic, with its own language, customs, codes, and terminologies. Different aspects of business can have their own distinctive terminology, which can also overlap. For instance, words and phrases from the realm of sales can also apply to management or finance under a variety of circumstances. In Word Power for Business, Dan presents 500 words and short expressions from a variety of different business categories.

Conscious Living is a practical guide for the individual that brings new insights into a fundamental truth of daily life. Five simple lessons of "conscious living", rooted in the ancient traditions of Stoicism and Taoism, help us overcome obstacles and fears and awaken our own creativity.

“Who else wants to write a book this weekend?” It’s easier than you think! Best-selling author Vic Johnson actually wrote this book in a weekend to prove how easy it is. And he gives you step-by-step detail of everything he did, including the resources he uses to turn out content-rich books in no time at all. How to Write a Book This Weekend is a perfect strategy for first-time book writers who have been discouraged by the thought of pounding out words for months at a time.

Breaking into freelance writing has gotten much easier for word-savvy entrepreneurs like you. But even in the golden age of content creation, you still need to know what it takes to launch and consistently pitch your services so you can grow and scale your freelance writing side hustle into a full-fledged career you really love. Start Your Own Freelance Writing Business is an easy-to-understand, introductory, and nontechnical approach to the world of freelance writing.

Inspire yourself and others with the second edition of this best-seller. With heartfelt advice, practical wisdom, and examples from the field, Todd Whitaker explains the qualities and practices that distinguish great principals.

Thousands of yoga lovers take teacher training courses each year, hoping to share what they learn with others. Many want to make yoga teaching their full-time career, but most training programs fall short in covering business acumen, and they may not equip graduates with the entrepreneurial skills and savvy they need to make a go of it. This indispensable and inspiring book guides both new and established professionals toward maximizing their impact as teachers and achieving their career goals.

The Art of Learning takes listeners through Waitzkin's unique journey to excellence. He explains in clear detail how a well-thought-out, principled approach to learning is what separates success from failure. Waitzkin believes that achievement, even at the championship level, is a function of a lifestyle that fuels a creative, resilient growth process.

Powerful Teaching: Unleash the Science of Learning empowers educators to harness rigorous research on how students learn and unleash it in their classrooms. Drawing on a 15-year scientist-teacher collaboration, more than 100 years of research on learning, and rich experiences from educators in K-12 and higher education, the authors present highly accessible step-by-step guidance on how to transform teaching with four essential strategies: Retrieval practice, spacing, interleaving, and feedback-driven metacognition.

Wim Hof has become a modern icon for his astounding achievements, breaking world records withstanding extreme temperatures and running barefoot marathons over deserts and ice fields. Most of all, he's shown us that these feats are not superhuman - but that all of us have the ability to be stronger, healthier and happier than we've ever imagined. In The Wim Hof Method, this trailblazer of human potential shares his simple three-pillar approach that anyone can use to improve health and performance - and see real results within just a few days.

W. Edwards Deming details the system of transformation that underlies the "14 Points for Management" presented in Out of the Crisis. The "Deming System of Profound Knowledge", as it is called, consists of four parts: appreciation for a system, knowledge about variation, theory of knowledge, and psychology. Describing the prevailing management style as a prison, Deming describes how applying the System of Profound Knowledge increases productivity, quality, and people's joy in work and joy in learning.

Learning is the key to bettering your circumstances and becoming the person you want to be. Skills, information, and abilities will never come to you - it’s up to you to seek them out, and this audiobook shows you how to do so in the most effective and efficient manner.

Everyone wants prosperity in their life. Yet each one of us defines prosperity just a little bit differently. For some it's defined as financial abundance and wealth. For others, prosperity begins with perfect health or freedom. The Prosperity Factor is your guide to realizing your vision and personal dream of prosperity. In this one-of-a-kind book, more than 50 authors share their knowledge and experience on their path to attracting their ideal lives.

Manifest Now provides a step-by-step guide with tools, techniques, and proven strategies to raise your frequency and create the reality you want. This audiobook is designed to guide you through the mental, physical, and spiritual aspects of manifesting and creating all that your heart desires. You'll learn how to start removing mental and emotional blocks so you can rediscover that manifesting is your natural birthright. You'll feel more confident, reconnected, and powerful as you listen.

Business, like any adventure, begins with a leap into the unknown. Brian Tracy's first dream was of a journey. Not a leisurely drive to the beach or a weekend campout-a wide open adventure that would take him 17,000 miles from his home on Canada's Pacific Coast all the way to South Africa. His journey - a harrowing series of false starts, long days, and narrow escapes- taught him about "becoming unstoppable," not only in pursuing adventure but in daily life and business as well.

Fascinating facts and first-person accounts highlight some of the most interesting jobs that take place behind the scenes in the music industry. Get a glimpse at what it takes to make it as a songwriter, producer, manager, and more and find out what goes on behind the glamour.