English Composition

This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:

It was not easy being a woman of ambition in early 20th-century England, much less one who wished to be a scientist. Cecilia Payne-Gaposchkin overcame prodigious obstacles to become a woman of many firsts: the first to receive a PhD in astronomy from Radcliffe College, the first promoted to full professor at Harvard, the first to head a department there. And, in what has been called "the most brilliant PhD thesis ever written in astronomy", she was the first to describe what stars are made of.

You can take audiences to faraway places. You can make giraffes burp and hippos sing. You can turn the sky purple and make audiences wonder what’s coming next. You can write awesome stories!

You can wish your cousin a happy birthday. You can share the latest news from school. You can ask your favorite basketball star for playing tips. You can write great letters and emails!

Ready to build a poem? First, you’ll need the right tools. Open this title in the Writer’s Toolbox series and discover plenty of tips and tools to get you started. Soon you’ll be writing rhythms and rhymes like a pro!

Ready to build a picture book? First, you’ll need the right tools. Listen to this title in the Writer’s Toolbox series and discover plenty of tips and tools to get you started. Soon you’ll be writing and showing stories like a pro!

How to Be a Writer is peppered with nuggets of practical advice for every person who is aspiring to write and be published, all told in Ruskin Bond's characteristic understated, tongue-in-cheek, humorous style. So, what is it that a person requires the most to become a writer? A love of books, of language, of life, an observant eye and a good memory, along with enthusiasm, optimism, and persistence. This book is an exclusive glimpse into the writing credo of Ruskin Bond, an author who has had an incredibly successful writing career spanning over 70 years.

You can make listeners smile. You can give them goosebumps or the giggles. You can even make them cry. You can show listeners the world the way you see it. You can write cool poetry!

Edgar Allan Poe’s essay, "The Philosophy of Composition", sets forth a theory on good writing. It first appeared in the April 1846 issue of Graham's Magazine, and Poe illustrates his theory on the composition of his poem, "The Raven". The three main elements of his philosophy of composition are length, logical method, and "unity of effect". Poe believed that literary works should be short, claimed that writing is methodical, not spontaneous, and asserted that a work of fiction ought to be written only after the author has decided on the conclusion.

There's more to writing a successful fantasy story than building a unique world or inventing a new type of magic. From the writing of strong, action-packed scenes to the creation of dynamic, multi-dimensional characters, fantasy author Deborah Chester guides novices and intermediate writers through a step-by-step process of story construction. Whether offering tips on how to test a plot premise or survive what she calls the dark dismal middle, Chester shares the techniques she uses in writing her own novels.

Ready to build a fairy tale? First, you’ll need the right tools. Open this title in the Writer’s Toolbox series and discover plenty of tips and tools to get you started. Soon you’ll be writing magical adventures like a pro!

Ready to build a scary story? First, you’ll need the right tools. Open this title in the Writer’s Toolbox series and discover plenty of tips and tools to get you started. Soon you’ll be sharing scares like a pro!

If the book tells a true story, you're listening to nonfiction. How else do you know? Quick, fun examples help you get the facts on nonfiction.

Poetry is more than rhyming words on a page. A poem is crafted by carefully selecting each word and rhythm. But how does a poet get started? Finding inspiration is as easy as looking at a picture.

Young writers discover techniques for crafting persuasive opinion essays. Think rabbits make the best pets or that winter is better than summer? Share your opinion through writing! This engaging nonfiction book includes basic writing instructions, tips, and prompts tailored to beginning writers' needs. Perfect for research writing, browsing, or for fun!

If words describe a feeling or some words rhyme, you're listening to a poem. How else do you know? Quick, fun examples help you understand the beauty of poetry.

You can tell listeners how much an elephant eats. You can reveal key moments in Babe Ruth’s life. You can list facts about Mars, airplanes, or Halloween. You can write excellent reports!

Even the youngest listeners and writers need to learn about plagiarism. Give listeners and writers the tools they need to evaluate and understand ownership of work.

What exactly is a primary source? How does it compare to other types of sources? Emerging listeners need to know the difference. Listeners will also be introduced to the concept of plagiarism, how to choose sources for their writing and reports, checking source dates and accuracy, and more.

Steve Almond shares the insights gleaned from three decades as a beloved teacher and mentor, and a considerably less-beloved literary rabble rouser. His tone is irreverent. His ideas are iconoclastic. And his approach is stubbornly, radically, empathic. The goal is to explode the well-meaning but misguided myths that hold us back from writing our deepest and most honest work, to awaken the joys of storytelling while also confronting how grueling the process can be.