Social Strategies

33 Strategies of War is a comprehensive guide to the subtle social game of everyday life, informed by the most ingenious and effective military principles in war. It's the I-Ching of conflict, the contemporary companion to Sun Tzu's The Art of War, and is abundantly illustrated with examples from history, including the folly and genius of everyone from Napoleon to Margaret Thatcher, Hannibal to Ulysses S. Grant, movie moguls to samurai swordsmen.

Keeping children bodies, minds, and emotions on task just got easier with this new book from self-regulation expert Teresa Garland. Featuring more than 200 practical and proven interventions, strategies, and adaptations for helping children gain more control over their lives. Each chapter provides rich background and theoretical material to help the listener better understand the issues our children face. 

Spanning world civilizations, synthesizing dozens of political, philosophical, and religious texts and thousands of years of violent conflict, The 33 Strategies of War is a comprehensive guide to the subtle social games of everyday life, informed by the most ingenious and effective military principles in war. Structured in Greene's trademark style, The 33 Strategies of War is the I Ching of conflict, the contemporary companion to Sun Tzu's The Art of War.

Stein on Writing provides immediately useful advice for writers of fiction and nonfiction, whether newcomers or accomplished professionals. As Sol Stein, renowned editor, author, and instructor, explains, "This is not a book of theory. It is a book of usable solutions, how to fix writing that is flawed, how to improve writing that is good, how to create interesting writing in the first place."

With growing academic responsibilities, family commitments, and inboxes, scholars are struggling to fulfill their writing goals. A finished book - or even steady journal articles - may seem like an impossible dream. But, as Joli Jensen proves, it really is possible to write happily and productively in academe. Jensen begins by busting the myth that universities are supportive writing environments. She points out that academia, an arena dedicated to scholarship, offers pressures that actually prevent scholarly writing.

Sun Tzu's Art of War for Women helps women find the peaceful path to success through strategies made famous in the ancient Chinese text, The Art of War. Female wisdom, or common sense, is about avoiding needless confrontation, conserving energy for the things that matter, and seeking an outcome in which everyone wins. And for women, as for Sun Tzu, success doesn't come simply from knowing what to do, but from knowing who you are.

Today's parents are constantly pressured to be perfect. But in striving to do everything right, we risk missing what children really need for lifelong emotional security. Now the simple, powerful "Circle of Security" parenting strategies that Kent Hoffman, Glen Cooper, and Bert Powell have taught thousands of families are available in self-help form for the first time. Filled with vivid stories and unique practical tools, this book puts the keys to healthy attachment within everyone's reach - self-understanding, flexibility, and the willingness to make and learn from mistakes.

Reconnecting with such authors as Seth Godin from Guerrilla Marketing Handbook, the father of guerrilla marketing Jay Conrad Levinson and coauthor Jeannie Levinson present fans and new guerrillas with the first book to deliver The Best of Guerrilla Marketing - a combination of the latest secrets, strategies, tactics, and tools from more than 25 top-selling Guerrilla Marketing books. Learn how to reshape your approach to branding, advertising, social media, networking, and more - ultimately, making more money, while spending less. 

Buyer Personas is the marketer's actionable guide to learning what your buyer wants and how they make decisions. Written by the world's leading authority on buyer personas, this audiobook provides comprehensive coverage of a compelling new way to conduct buyer studies, plus practical advice on adopting the buyer persona approach to measurably improve marketing outcomes. Listeners will learn how to segment their customer base, investigate each customer type, and apply a radically more relevant process of message selection, content creation, and distribution.

Author Hattie Cooper, the blogger behind The Anxious Girl's Guide to Dating, knows anxiety. She has lived with generalized anxiety disorder for years. Hattie shares immediate, easy-to-use strategies for tackling your social anxiety disorder and creating healthy habits. Featuring expert advice from foreword writer and registered psychotherapist Kyle MacDonald, the tools in this book will help you beat your anxiety and reveal your most confident self. 

In many ways, success at networking is the uncommon application of common knowledge. Most people understand that networking is important to their success - they just lack a step-by-step process to get the results they want. Almost no one really implements a comprehensive methodology that will build a business through networking. Thus, the need to network is "common knowledge", and the development of the methodology required to be successful at it is the "uncommon application". By listening to this audiobook, you will experience the true essence and meaning of networking. 

Quietly and steadily, the number of women making six figures or more is increasing and continues to rise at a rate faster than for men. From entrepreneurs to corporate executives, from white-collar professionals to freelancers and part-timers, women are forging careers with considerable financial success. In Secrets of Six-Figure Women, Barbara Stanny, journalist, motivational speaker, and financial educator, identifies the seven key strategies of female high earners.

In this fully revised and updated second edition of When Perfect Isn't Good Enough, you'll discover the root cause of your perfectionism, explore the impact of perfectionism on your life, and find new, proven-effective coping skills to help you overcome your anxiety about making mistakes. This guide also includes tips for dealing with other perfectionists and discussions about how perfectionism is linked to worry, depression, anger, social anxiety, and body image.

In the early 1960s scientists at the University of California, Berkeley set out to establish the key factors affecting health and longevity. Their results, known as the ‘Alameda 7’, you already know: don’t smoke, drink in moderation, sleep seven to eight hours a night, exercise, eat regular meals, maintain a moderate weight, eat breakfast. Years later, however, the same team discovered an eighth factor, one that proved more important than all the others: social connection.

Mastering the Art of Oral Presentations is your expert guide to delivering memorable and effective speeches and presentations. Whether selling a product, offering a service, or bidding for a contract, your oral presentation skills can often determine success or failure. This invaluable resource delivers real-world advice and proven strategies to elevate your game and close the deal. Comprehensive coverage of preparation procedures, delivery techniques, and presentation strategies provide you with the tools and knowledge to motivate and persuade your audience.

Superintelligence asks the questions: What happens when machines surpass humans in general intelligence? Will artificial agents save or destroy us? Nick Bostrom lays the foundation for understanding the future of humanity and intelligent life. The human brain has some capabilities that the brains of other animals lack. It is to these distinctive capabilities that our species owes its dominant position. If machine brains surpassed human brains in general intelligence, then this new superintelligence could become extremely powerful - possibly beyond our control.

This practical resource offers the foundational skills and tools needed by new coaching educators, as well as presenting an overview of the knowledge and theory base behind the practice. Established coaches will find numerous ways to deepen and refine their coaching practice. Principals and others who incorporate coaching strategies into their work will also find a wealth of resources. Aguilar offers a model for transformational coaching which could be implemented as professional development in schools or districts anywhere.

Learn how to tell a good story with Your Story, Well Told! Jam-packed with some of the best storytelling strategies, this manual gives creatives the confidence bump they need to make the sale, land the client, propose a toast, or impress their date. The following is (not) a work of fiction. We've all got stories to tell - but how do you make your story the best story? In Your Story, Well Told!, The Moth veteran Corey Rosen inspires you to get on stage and tell your story.

Do you feel awkward when you are around people? You don’t really know what to say or how to start a conversation on a networking event? Having problems with your boss or employees and don’t know how to convince them to follow your lead? Do you want to improve the relationships with your spouse, confidants, or friends? Or would you just like to improve your people skills and your ability to create powerfully, lasting impressions on everyone you get in touch with from this day on?

If you are the parent of a toddler or preschooler, chances are you know a thing or two about tantrums. While those epic meltdowns can certainly be part of "normal" toddler behavior, they are still maddening, stressful, and exhausting - for everyone involved. What can you do to keep your cool and help your child calm down? Rebecca Schrag Hershberg, child psychologist and mother of two, has a unique understanding of both the science behind tantrums and what works in the heat of the moment to nip blowups in the bud.