Business Development

Thinking in Systems is a concise and crucial book offering insight for problem-solving on scales ranging from the personal to the global. This essential primer brings systems thinking out of the realm of computers and equations and into the tangible world....

User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience....

There are laws of nature, so why shouldn’t there be laws of marketing....

To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth....

Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding....

Why do well-intentioned plans for improving the human condition go tragically awry? Author James C. Scott analyzes failed cases of large-scale authoritarian plans in a variety of fields....

Renowned keynote speaker, improv actor, and comedian Joel Zeff delivers a unique, interactive, humorous, and highly entertaining blueprint to create a new approach to work that is inspiring, fun, and infinitely more effective.

Help transform your business and innovate like the world's top tech companies!

Vincent Stanley, Patagonia's director of philosophy, with Yvon Chouinard, founder and former owner of Patagonia, draws on fifty years' experience to challenge all business owners and leaders to rethink their businesses in a time of cultural and climate chaos.

Often downplayed in the excitement of starting up a new business venture is one of the most important decisions entrepreneurs will face....

Running a business is ultimately about freedom. Scaling Up shows business leaders how to get their organizations moving in sync to create something significant and enjoy the ride....

Thrissur, on the coast of Kerala, is known as India's 'gold town'. It was here that Puthussery Alukka Joseph Varghese moved into jewellery retail from his umbrella business in the late 1950s.

The Digital Transformation Roadmap provides a practical blueprint for organizational change, illustrated with real-world case studies and step-by-step planning tools....

The first ever playbook for B2B salespeople on how to win clients and customers who are already being serviced by your competition, from the author of The Only Sales Guide You'll Ever Need and The Lost Art of Closing....

In its history since Independence, India has seen widely different economic experiments: from Jawharlal Nehru's pragmatism to the rigid state socialism of Indira Gandhi to the brisk liberalization of the 1990s....

In this lively, concise, but thorough guide to the basic principles of business, Brian Tracy takes you through the skills you need to succeed, no matter who you are or what you’re doing....

In 1972, three scientists from MIT created a computer model that analyzed global resource consumption and production. Their results shocked the world and created stirring conversation about global ‘overshoot,’ or resource use beyond the carrying capacity of the planet.

Once more the "unconventional" Peters stimulates corporate thought processes....

Wie man ein Unternehmen aufbaut, ein Produkt entwickelt oder generell im Business Erfolg hat, zeigt iPod-Erfinder und Silicon-Valley-Ikone...

This motivational audiobook is a wonderful collection of short and inspirational stories and facts that have the power to evoke the leader within oneself. Be it a student or a manager, this audiobook is for everyone and for all ages....

Full of stories of other successful entrepreneurs, The Pumpkin Plan guides you through unconven­tional strategies to help you build a truly profitable blue-ribbon company that is the best in its field....

Start Your Own Corporation educates you on an action plan to protect your life’s gains. Corporate attorney and best-selling author Garrett Sutton clearly explains the all-too-common risks of failing to protect yourself and the strategies for limiting your liability going forward.

Unleash a killer combination of old and new sales strategies....

In the third edition of this award-winning book, authors Jeff Gothelf and Josh Seiden help you focus on the product experience rather than deliverables. You'll learn tactics for integrating user experience design, product discovery, agile methods, and product management....

The idea of starting a company has never been more popular in India. A new breed of entrepreneurs is rising in the country, inspired by home-grown heroes, driven to pursue extraordinary outcomes and supported by an ecosystem that is willing to back audacious ideas.

Descubra como fazer um branding forte e ser a empresa coerente entre o que é, faz e fala! Ana Couto é precursora da disciplina do branding no Brasil e acredita que, se as marcas nacionais fizerem uma gestão rigorosa do intangível com foco em criação de valor, terão plenas condições de se manterem firmes e fortes no mercado, além de competir em pé de igualdade com gigantes globais. Por isso, no audiobook, A (r)evolução do branding, ela mostra que as empresas devem estar prontas para: Descobrir como criar um branding forte; Perceber o momento ideal para um rebranding.

写真フイルム市場が１０分の１に縮小するという「本業消失」の危機を、 奇跡と称される事業構造の転換で乗り越え「第二の創業」を成し遂げた、 富士フイルムホールディングス代表取締役会長兼ＣＥＯによる書き下ろし。

In the latest, freshly updated edition of Make the Right Choice: Lead with Passion, Elevate Your Team, and Unleash the Fun at Work, renowned keynote speaker, improv actor, and comedian Joel Zeff delivers a unique, interactive, humorous, and highly entertaining blueprint to create a new approach to work that is inspiring, fun, and infinitely more effective.

Whether you dream of taking more time off, learning a foreign language, or traveling fourteen weeks a year, there’s no time like now to become an entrepreneur. Experience the freedom that starting your own business brings with Slow Burn Entrepreneur as your roadmap.

In Main Street Millionaire, Codie Sanchez teaches you the path the wealthy really walk. Instead of risking it all with little chance of success, she shows you how to acquire cash-flowing businesses that are winning right now. Sanchez, one of the world’s leading small business experts, reveals the deal-making framework she’s taught to tens of thousands, and that she’s used to build her own 9-figure holding company.

Finanzkrise, Klimakrise, Energiekrise, Kriege: Die Einschläge scheinen plötzlich immer näher zu rücken. Viele fühlen sich gerade von den aktuellen Entwicklungen abgehängt. Was neu ist: Sie fürchten erstmalig um ihre eigene Zukunft und fragen sich: Wo ist künftig mein Platz in dem Ganzen? Und sie wünschen sich: Wie können sie selbst, mit ihren ganz persönlichen Stärken und Fähigkeiten, etwas besser machen? Und nicht einfach nur ein kleines Rädchen im Getriebe sein? Das Buch liefert die Anleitung für alle, die jetzt aufstehen wollen.

Tech For Good reveals how Fourth Industrial Revolution technologies will help solve the world's greatest challenges like climate change, biodiversity loss, inequality, and poverty. Tech For Good presents a unique perspective on how business can successfully apply advanced technologies in a purpose-driven manner while unlocking new markets and seizing business opportunities. Packed with seventy-five real-life business cases of companies from all over the world, this inspiring book unfolds a compelling narrative about how businesses commercially synergize technology and sustainability.

The United States Hispanic segment represents the most prominent demographic growth in the country, and a huge and untapped business opportunity for companies willing to move away from preconceived notions and market effectively to Hispanic customers. This book shows you how.

The bulk of the world’s growth in population and economic activity in the foreseeable future will be generated in the developing world. This is precisely where enterprising families dominate, operating very differently than their peers in more stable and affluent nations. These businesses not only survive but actually thrive in turbulent times, enduring wars, lawlessness, market failures, environmental disasters, and more. The world’s most advanced economies will increasingly experience these types of structural shocks and chronic uncertainties in the years ahead.

Something's gone badly awry with environmentalism. We faithfully separate our waste into different streams, but wonder whether it really makes a difference. Global companies announce their commitment to carbon negativity while simultaneously sponsoring oil conferences. American businesses, communities, and individuals assiduously measure their carbon footprints, then implement voluntary emissions-reduction programs, all while trumpeting their do-gooderism. The problem is, none of this will make a dent in solving the civilizational threat of climate change.

Vincent Stanley, Patagonia's director of philosophy, with Yvon Chouinard, founder and former owner of Patagonia, draws on fifty years' experience to challenge all business owners and leaders to rethink their businesses in a time of cultural and climate chaos. The authors describe the current impact of manufacturing, commerce, and traditional capitalism on the planet's natural systems and human communities, and how that impact is forcing business to change its ways.

Increasingly, we are witnessing popular uprisings around the globe that, contrary to historical insurrections confined to less developed countries and poverty, now share common banners of struggle such as inflation, inequality, elite abuse, immigration, all at the heart of globalization and capitalism which, at the risk of losing its monopolistic and privileged position of the last four decades, requires equally dramatic adjustments.

Customer 360: How Data, AI, and Trust Change Everything delivers key insight and vision on using emerging technologies to delight customers and become more competitive by providing a superior customer experience. This book helps listeners attract and engage their customers across channels and throughout their journey, from acquisition and onboarding, through service, upsell, retention, and win-back.

In Selling Your Business with Confidence: A Practical Playbook for Mid-Market Owners, veteran M&A advisor David McCombie delivers an insider's guide to navigating the mergers and acquisitions (M&A) sales process. In plain English, this book covers every essential topic for owners considering the sale of their business. Listeners will fully understand the process, the range of options available, and their implications.

En este episodio te contamos cuál es la peor crisis que hemos tenido como emprendedores, qué aprendimos, cómo salimos de ella y qué puedes aprender tú de nuestras experiencias.