Showing titles in Marketing
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The Leadership Sutra
- An Indian Approach to Power
- Written by: Devdutt Pattanaik
- Narrated by: Avinash Kumar Singh
- Length: 2 hrs and 39 mins
- Unabridged
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We tend to tiptoe around the role of power in management and fail to openly acknowledge how the animal desire to dominate often destroys the best of organizations. Critics tend to see power as a negative thing. But power is a critical tool that affects the implementation of any idea. Any attempt to restrain it with rules results in domestication and resentment and fails to energize the organization. Leaders often equate themselves with lions and indulge their desire to dominate when, in fact, the point of leadership is to be secure enough to outgrow the lion within us.
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Awesome narration and concepts.
- By Gagan Deep Singh Baath on 16-03-19
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The Leadership Sutra
- An Indian Approach to Power
- Narrated by: Avinash Kumar Singh
- Length: 2 hrs and 39 mins
- Release Date: 24-01-17
- Language: English
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Regular price: ₹351.00 or 1 Credit
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Expert Secrets
- The Underground Playbook for Creating a Mass Movement of People Who Will Pay for Your Advice
- Written by: Russell Brunson, Robert T. Kiyosaki - foreword
- Narrated by: Hank Bannister
- Length: 6 hrs and 11 mins
- Unabridged
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Your message has the ability to change someone's life. The impact that the right message can have on someone at the right time in their life is immeasurable. It could help to save marriages, repair families, change someone's health, grow a company, or more... But only if you know how to get it into the hands of the people whose lives you have been called to change. Expert Secrets will put your message into the hands of people who need it.
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Storytelling
- By Nasim on 24-05-24
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Expert Secrets
- The Underground Playbook for Creating a Mass Movement of People Who Will Pay for Your Advice
- Narrated by: Hank Bannister
- Length: 6 hrs and 11 mins
- Release Date: 26-06-18
- Language: English
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The Lean Product Playbook
- How to Innovate with Minimum Viable Products and Rapid Customer Feedback
- Written by: Dan Olsen
- Narrated by: Walter Dixon
- Length: 9 hrs and 54 mins
- Unabridged
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The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a start-up or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice.
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Every PM's Playbook
- By SANTOSH K. on 28-01-21
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The Lean Product Playbook
- How to Innovate with Minimum Viable Products and Rapid Customer Feedback
- Narrated by: Walter Dixon
- Length: 9 hrs and 54 mins
- Release Date: 19-05-16
- Language: English
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Regular price: ₹703.00 or 1 Credit
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Influence
- 47 Forbidden Psychological Tactics You Can Use to Motivate, Influence and Persuade Your Prospect
- Written by: Dan Lok
- Narrated by: Dan Lok
- Length: 3 hrs and 34 mins
- Unabridged
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Imagine knowing how the human mind works, having the power to influence and motivate people at will to buy your products and services. What would that be worth to you? As you listen to this audiobook, you will experience first-hand and quickly discover highly controversial persuasion secrets that will boggle your mind, and the mind of any prospect you target. I'll reveal 47 ways you can use psychological tactics to induce people to pull out their credit cards and buy from you.
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Good Insights
- By Varun on 31-10-23
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Regular price: ₹586.00 or 1 Credit
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Sawal Hi Jawab Hai
- Written by: Allan Pease
- Narrated by: Kiran Patil
- Length: 2 hrs and 30 mins
- Unabridged
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Questions Are the Answers by Allan Pease is a revolutionary book that helps in understanding the uses and benefits network marketing. The term network marketing is not a whole new concept on its own, but not many know the underlying methods that it offers to increase one's income. Allan Pease says that network marketers are made and not born. The necessary means and methods to improve the required skills to succeed in network marketing have been discussed at length in the book Questions Are the Answers.
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ONE OF THE LIFE CHANGING BOOK IN THE WORLD
- By PAWAN THAKUR on 16-07-20
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Sawal Hi Jawab Hai
- Narrated by: Kiran Patil
- Length: 2 hrs and 30 mins
- Release Date: 24-01-19
- Language: Hindi
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Regular price: ₹117.00 or 1 Credit
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Nawabs, Nudes, Noodles
- India Through 50 Years of Advertising
- Written by: Ambi Parameswaran
- Narrated by: Suyash Barve
- Length: 9 hrs and 5 mins
- Unabridged
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This is as much the story of Indian advertising as it is about India. Ad veteran Ambi Parameswaran looks at how advertising has evolved, reflecting the country's culture, politics and economy in the last 50 years. From sartorial taste and food habits to marriage and old age, music and language to celebrities and censorship, Ambi examines more than a hundred ads to study how the Indian consumer has changed in the past five decades and how advertising and society have shaped each other.
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Great overview of the growth of advertising
- By Reshmi on 03-08-24
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Nawabs, Nudes, Noodles
- India Through 50 Years of Advertising
- Narrated by: Suyash Barve
- Length: 9 hrs and 5 mins
- Release Date: 28-01-22
- Language: English
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Blue Ocean Strategy
- How to Create Uncontested Market Space and Make Competition Irrelevant
- Written by: W. Chan Kim, Renee Mauborgne
- Narrated by: Grover Gardner
- Length: 6 hrs and 27 mins
- Unabridged
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In an audiobook that challenges everything you thought you knew, W. Chan Kim and Renee Mauborgne assert that tomorrow's leading companies will succeed, not by battling their rivals for market share in the bloody "red ocean" of a shrinking profit pool, but by creating "blue oceans" of untapped new market spaces ripe for growth.
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Older edition
- By Gokul on 11-04-20
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Blue Ocean Strategy
- How to Create Uncontested Market Space and Make Competition Irrelevant
- Narrated by: Grover Gardner
- Length: 6 hrs and 27 mins
- Release Date: 28-07-06
- Language: English
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Marketing 4.0
- Moving from Traditional to Digital
- Written by: Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
- Narrated by: Jonathan Todd Ross
- Length: 4 hrs and 48 mins
- Unabridged
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Marketing 4.0 is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the increasingly connected world and changing consumer landscape to reach more customers, more effectively. It takes advantage of the shifting consumer mood to reach more customers and engage them more fully than ever before. Exploit the changes that are tripping up traditional approaches, and make them an integral part of your methodology. This book gives you the world-class insight you need to make it happen.
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The new dimension
- By Tushar on 12-06-19
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Marketing 4.0
- Moving from Traditional to Digital
- Narrated by: Jonathan Todd Ross
- Length: 4 hrs and 48 mins
- Release Date: 28-05-19
- Language: English
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Regular price: ₹469.00 or 1 Credit
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HT Daily News Wrap
- Written by: Hindustan Times - HT Smartcast
- Original Recording
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Things never cease to be in news no matter what the medium. As a part of the beta testing initiative our AI, Aditi brings to you the world of politics, business, sports and entertainment in person; every morning and evening. Listen to HT Daily News Wrap to keep abreast with all that's happening around you, now more than ever. This is a Hindustan Times production, brought to you by HT Smartcast. Follow us on: Instagram: https://www.instagram.com/htsmartcast/ Facebook: https://www.facebook.com/htsmartcast Twitter: https://twitter.com/HTSmartcast LinkedIn: https://www.linkedin.com/company/...
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Concise and insightful
- By Aniket kumar on 28-01-24
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Differentiate or Die
- Written by: Jack Trout, Steve Rivkin
- Narrated by: Patrick Cullen
- Length: 6 hrs and 18 mins
- Unabridged
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Best selling author Jack Trout doesn't beat around the bush. He takes marketers to task for taking the easy route too often, employing high-tech razzle-dazzle and sleight of hand when they should be working to discover and market their product's uniquely valuable qualities. He examines successful differentiation initiatives and outlines the many ways you can achieve differentiation.
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Unforgiving Concepts
- By Gunjan Sharma on 13-12-22
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Differentiate or Die
- Narrated by: Patrick Cullen
- Length: 6 hrs and 18 mins
- Release Date: 26-04-02
- Language: English
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Regular price: ₹702.00 or 1 Credit
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Predictable Revenue
- Turn Your Business Into A Sales Machine with the $100 Million Best Practices of Salesforce.com
- Written by: Aaron Ross, Marylou Tyler
- Narrated by: Mary Jane Wells
- Length: 5 hrs and 7 mins
- Unabridged
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Discover the outbound sales process that, in just a few years, helped add $100 million in recurring revenue to Salesforce.com, almost doubling their enterprise growth...with zero cold calls. This is NOT another book about how to cold call or close deals. This is an entirely new kind of sales bible for CEOs, entrepreneurs and sales VPs to help you build a sales machine.
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Poor audiable experience and confusing book
- By harish on 11-06-21
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Predictable Revenue
- Turn Your Business Into A Sales Machine with the $100 Million Best Practices of Salesforce.com
- Narrated by: Mary Jane Wells
- Length: 5 hrs and 7 mins
- Release Date: 19-08-13
- Language: English
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HBR's 10 Must Reads on Sales
- HBR's 10 Must Reads Series
- Written by: Harvard Business Review, Philip Kotler, Andris Zoltners,
- Narrated by: Tom Parks
- Length: 5 hrs and 48 mins
- Unabridged
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Sales isn't about pushing products or being efficient; it's about building the right systems to manage and empower your salespeople. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you understand how to create the conditions for sales success.
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HBR's 10 Must Reads on Sales
- HBR's 10 Must Reads Series
- Narrated by: Tom Parks
- Series: HBR's 10 Must Reads series
- Length: 5 hrs and 48 mins
- Release Date: 21-01-20
- Language: English
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The Marketing Gita
- Ancient Wisdom for Modern Business Success
- Written by: Prateek Maheshwari, Sagar Venkateshwar
- Narrated by: Chandrahas Shetty
- Length: 9 hrs and 44 mins
- Unabridged
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With the rapidly changing world that we live in, a new business or brand is introduced to us each day. Every brand needs a unique marketing strategy to make it big! This easy and compact manual sets out to decode the essential questions about marketing, using wisdom from ancient Indian scriptures to tackle modern marketing challenges.
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The Marketing Gita
- Ancient Wisdom for Modern Business Success
- Narrated by: Chandrahas Shetty
- Length: 9 hrs and 44 mins
- Release Date: 29-03-24
- Language: English
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The Adweek Copywriting Handbook
- The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
- Written by: Joseph Sugarman
- Narrated by: Mike Lenz
- Length: 11 hrs and 9 mins
- Unabridged
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Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.
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Incredible content and clear narrative
- By brinda on 28-04-22
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The Adweek Copywriting Handbook
- The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
- Narrated by: Mike Lenz
- Length: 11 hrs and 9 mins
- Release Date: 29-12-20
- Language: English
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Hey, Whipple, Squeeze This
- The Classic Guide to Creating Great Ads
- Written by: Luke Sullivan, Edward Boches
- Narrated by: Scott R. Pollak
- Length: 13 hrs and 43 mins
- Unabridged
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Hey Whipple, Squeeze This has helped generations of young creatives make their mark in the field. From starting out and getting work, to building successful campaigns, you gain a real-world perspective on what it means to be great in a fast-moving, sometimes harsh industry. You'll learn how to tell brand stories and create brand experiences online and in traditional media outlets, and you'll learn more about the value of authenticity, simplicity, storytelling, and conflict.
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Hey, Whipple, Squeeze This
- The Classic Guide to Creating Great Ads
- Narrated by: Scott R. Pollak
- Length: 13 hrs and 43 mins
- Release Date: 29-07-24
- Language: English
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Regular price: ₹1,641.00 or 1 Credit
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Pour Your Heart into It
- How Starbucks Built a Company One Cup at a Time
- Written by: Howard Schultz, Dori Jones Yang
- Narrated by: Eric Conger
- Length: 2 hrs and 55 mins
- Abridged
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The success of Starbucks is one of the most remarkable business stories in decades. Since 1987, the coffee merchant has grown from a single retail store on Seattle's waterfront to a company with more than 1,000 stores nationwide and a new one opening somewhere every business day. According to Fortune magazine, Starbucks "has changed everything...from our tastes to our language to the face of Main Street."
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Isn't it a little expensive for a Coffee ?
- By Placeholder on 23-10-23
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Pour Your Heart into It
- How Starbucks Built a Company One Cup at a Time
- Narrated by: Eric Conger
- Length: 2 hrs and 55 mins
- Release Date: 16-07-07
- Language: English
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Regular price: ₹398.00 or 1 Credit
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The Membership Economy
- Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue
- Written by: Robbie Kellman Baxter
- Narrated by: Tom Pile
- Length: 8 hrs and 12 mins
- Unabridged
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If you've ever used ZipCar, Amazon Prime, Spotify, NetFlix, Groupon, Weight Watchers, SurveyMonkey, United Mileage Plus, Pinterest, or Twitter, you are part of The Membership Economy, an increasingly popular model that author Robbie Kellman Baxter sees as the inevitable result of technological advancements, social trends, and a generation in transition. The Membership Economy argues that we are now moving away from ownership, but we still want the benefits that come with access.
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Insightful
- By Madhav Agarwal on 27-09-23
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The Membership Economy
- Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue
- Narrated by: Tom Pile
- Length: 8 hrs and 12 mins
- Release Date: 19-04-16
- Language: English
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Virtual Selling
- A Quick-Start Guide to Leveraging Video Based Technology to Engage Remote Buyers and Close Deals Fast
- Written by: Jeb Blount
- Narrated by: Jeb Blount
- Length: 9 hrs and 4 mins
- Unabridged
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Virtual Selling is the definitive guide to leveraging video-based technology and virtual communication channels to engage prospects, advance pipeline opportunities, and seal the deal. You'll learn a complete system for blending video, phone, text, live chat, social media, and direct messaging into your sales process to increase productivity and reduce sales cycles.
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Awesome
- By Swapnil Chaudhari on 16-07-21
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Virtual Selling
- A Quick-Start Guide to Leveraging Video Based Technology to Engage Remote Buyers and Close Deals Fast
- Narrated by: Jeb Blount
- Length: 9 hrs and 4 mins
- Release Date: 13-10-20
- Language: English
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Traffic Secrets
- The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers
- Written by: Russell Brunson
- Narrated by: Russell Brunson
- Length: 6 hrs and 58 mins
- Unabridged
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Master the evergreen traffic strategies to fill your website and funnels with your dream customers in this timeless work from the $100 million entrepreneur and cofounder of the software company ClickFunnels.
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Amazing Strategist to grow business online
- By Amazon Customer on 20-11-20
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Traffic Secrets
- The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers
- Narrated by: Russell Brunson
- Length: 6 hrs and 58 mins
- Release Date: 23-06-20
- Language: English
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Regular price: ₹754.00 or 1 Credit
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