Showing titles in Marketing
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The Leadership Sutra
- An Indian Approach to Power
- Written by: Devdutt Pattanaik
- Narrated by: Avinash Kumar Singh
- Length: 2 hrs and 39 mins
- Unabridged
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We tend to tiptoe around the role of power in management and fail to openly acknowledge how the animal desire to dominate often destroys the best of organizations. Critics tend to see power as a negative thing. But power is a critical tool that affects the implementation of any idea. Any attempt to restrain it with rules results in domestication and resentment and fails to energize the organization. Leaders often equate themselves with lions and indulge their desire to dominate when, in fact, the point of leadership is to be secure enough to outgrow the lion within us.
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Awesome narration and concepts.
- By Gagan Deep Singh Baath on 16-03-19
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The Leadership Sutra
- An Indian Approach to Power
- Narrated by: Avinash Kumar Singh
- Length: 2 hrs and 39 mins
- Release Date: 24-01-17
- Language: English
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Regular price: ₹351.00 or 1 Credit
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Expert Secrets
- The Underground Playbook for Creating a Mass Movement of People Who Will Pay for Your Advice
- Written by: Russell Brunson, Robert T. Kiyosaki - foreword
- Narrated by: Hank Bannister
- Length: 6 hrs and 11 mins
- Unabridged
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Your message has the ability to change someone's life. The impact that the right message can have on someone at the right time in their life is immeasurable. It could help to save marriages, repair families, change someone's health, grow a company, or more... But only if you know how to get it into the hands of the people whose lives you have been called to change. Expert Secrets will put your message into the hands of people who need it.
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Storytelling
- By Nasim on 24-05-24
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Expert Secrets
- The Underground Playbook for Creating a Mass Movement of People Who Will Pay for Your Advice
- Narrated by: Hank Bannister
- Length: 6 hrs and 11 mins
- Release Date: 26-06-18
- Language: English
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Regular price: ₹586.00 or 1 Credit
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Influence
- 47 Forbidden Psychological Tactics You Can Use to Motivate, Influence and Persuade Your Prospect
- Written by: Dan Lok
- Narrated by: Dan Lok
- Length: 3 hrs and 34 mins
- Unabridged
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Imagine knowing how the human mind works, having the power to influence and motivate people at will to buy your products and services. What would that be worth to you? As you listen to this audiobook, you will experience first-hand and quickly discover highly controversial persuasion secrets that will boggle your mind, and the mind of any prospect you target. I'll reveal 47 ways you can use psychological tactics to induce people to pull out their credit cards and buy from you.
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Good Insights
- By Varun on 31-10-23
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Regular price: ₹586.00 or 1 Credit
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Differentiate or Die
- Written by: Jack Trout, Steve Rivkin
- Narrated by: Patrick Cullen
- Length: 6 hrs and 18 mins
- Unabridged
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Best selling author Jack Trout doesn't beat around the bush. He takes marketers to task for taking the easy route too often, employing high-tech razzle-dazzle and sleight of hand when they should be working to discover and market their product's uniquely valuable qualities. He examines successful differentiation initiatives and outlines the many ways you can achieve differentiation.
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Unforgiving Concepts
- By Gunjan Sharma on 13-12-22
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Differentiate or Die
- Narrated by: Patrick Cullen
- Length: 6 hrs and 18 mins
- Release Date: 26-04-02
- Language: English
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Regular price: ₹702.00 or 1 Credit
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Nawabs, Nudes, Noodles
- India Through 50 Years of Advertising
- Written by: Ambi Parameswaran
- Narrated by: Suyash Barve
- Length: 9 hrs and 5 mins
- Unabridged
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This is as much the story of Indian advertising as it is about India. Ad veteran Ambi Parameswaran looks at how advertising has evolved, reflecting the country's culture, politics and economy in the last 50 years. From sartorial taste and food habits to marriage and old age, music and language to celebrities and censorship, Ambi examines more than a hundred ads to study how the Indian consumer has changed in the past five decades and how advertising and society have shaped each other.
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Great overview of the growth of advertising
- By Reshmi on 03-08-24
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Nawabs, Nudes, Noodles
- India Through 50 Years of Advertising
- Narrated by: Suyash Barve
- Length: 9 hrs and 5 mins
- Release Date: 28-01-22
- Language: English
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Sawal Hi Jawab Hai
- Written by: Allan Pease
- Narrated by: Kiran Patil
- Length: 2 hrs and 30 mins
- Unabridged
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Questions Are the Answers by Allan Pease is a revolutionary book that helps in understanding the uses and benefits network marketing. The term network marketing is not a whole new concept on its own, but not many know the underlying methods that it offers to increase one's income. Allan Pease says that network marketers are made and not born. The necessary means and methods to improve the required skills to succeed in network marketing have been discussed at length in the book Questions Are the Answers.
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ONE OF THE LIFE CHANGING BOOK IN THE WORLD
- By PAWAN THAKUR on 16-07-20
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Sawal Hi Jawab Hai
- Narrated by: Kiran Patil
- Length: 2 hrs and 30 mins
- Release Date: 24-01-19
- Language: Hindi
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Regular price: ₹117.00 or 1 Credit
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The Lean Product Playbook
- How to Innovate with Minimum Viable Products and Rapid Customer Feedback
- Written by: Dan Olsen
- Narrated by: Walter Dixon
- Length: 9 hrs and 54 mins
- Unabridged
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The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a start-up or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice.
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Every PM's Playbook
- By SANTOSH K. on 28-01-21
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The Lean Product Playbook
- How to Innovate with Minimum Viable Products and Rapid Customer Feedback
- Narrated by: Walter Dixon
- Length: 9 hrs and 54 mins
- Release Date: 19-05-16
- Language: English
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Regular price: ₹703.00 or 1 Credit
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Blue Ocean Strategy
- How to Create Uncontested Market Space and Make Competition Irrelevant
- Written by: W. Chan Kim, Renee Mauborgne
- Narrated by: Grover Gardner
- Length: 6 hrs and 27 mins
- Unabridged
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In an audiobook that challenges everything you thought you knew, W. Chan Kim and Renee Mauborgne assert that tomorrow's leading companies will succeed, not by battling their rivals for market share in the bloody "red ocean" of a shrinking profit pool, but by creating "blue oceans" of untapped new market spaces ripe for growth.
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Older edition
- By Gokul on 11-04-20
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Blue Ocean Strategy
- How to Create Uncontested Market Space and Make Competition Irrelevant
- Narrated by: Grover Gardner
- Length: 6 hrs and 27 mins
- Release Date: 28-07-06
- Language: English
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Fast, Cheap & Viral
- How to Create Game-Changing Content on a Shoestring Budget
- Written by: Aashish Chopra
- Narrated by: Gireesh Nair
- Length: 4 hrs and 22 mins
- Unabridged
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Aashish Chopra's first viral video was shot with close to no budget and sparing equipment. Yet, today, his content has over 350 million views and industry masters universally agree that Aashish has cracked the viral code. In Fast, Cheap and Viral, the ace marketer shares the secrets behind his success - all of them learnt and honed on his journey. This is a one-stop super-guide to viral video marketing.
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Guy knows how to market himself well.
- By Tushar Dixit on 02-05-21
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Fast, Cheap & Viral
- How to Create Game-Changing Content on a Shoestring Budget
- Narrated by: Gireesh Nair
- Length: 4 hrs and 22 mins
- Release Date: 08-12-20
- Language: English
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Regular price: ₹501.00 or 1 Credit
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HT Daily News Wrap
- Written by: Hindustan Times - HT Smartcast
- Original Recording
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Things never cease to be in news no matter what the medium. As a part of the beta testing initiative our AI, Aditi brings to you the world of politics, business, sports and entertainment in person; every morning and evening. Listen to HT Daily News Wrap to keep abreast with all that's happening around you, now more than ever. This is a Hindustan Times production, brought to you by HT Smartcast. Follow us on: Instagram: https://www.instagram.com/htsmartcast/ Facebook: https://www.facebook.com/htsmartcast Twitter: https://twitter.com/HTSmartcast LinkedIn: https://www.linkedin.com/company/...
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Concise and insightful
- By Aniket kumar on 28-01-24
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Marketing 4.0
- Moving from Traditional to Digital
- Written by: Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
- Narrated by: Jonathan Todd Ross
- Length: 4 hrs and 48 mins
- Unabridged
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Marketing 4.0 is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the increasingly connected world and changing consumer landscape to reach more customers, more effectively. It takes advantage of the shifting consumer mood to reach more customers and engage them more fully than ever before. Exploit the changes that are tripping up traditional approaches, and make them an integral part of your methodology. This book gives you the world-class insight you need to make it happen.
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The new dimension
- By Tushar on 12-06-19
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Marketing 4.0
- Moving from Traditional to Digital
- Narrated by: Jonathan Todd Ross
- Length: 4 hrs and 48 mins
- Release Date: 28-05-19
- Language: English
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Regular price: ₹469.00 or 1 Credit
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The Seven Figure Agency Roadmap
- How to Build a Million Dollar Digital Marketing Agency
- Written by: Josh Nelson
- Narrated by: Mark Karten
- Length: 5 hrs and 43 mins
- Unabridged
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The Seven Figure Agency Roadmap is the must-have resource for digital marketing agency owners. Increase your income, work when and how you want, get your clients get incredible results, and live your desired lifestyle. For the last five years, the author has been working with a select group of agencies, taking them from struggle to success and from scale and significance. Josh Nelson has a very new approach, and he shares the very best of what is working in his business and for the agencies he works with to build million-dollar agencies.
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The Seven Figure Agency Roadmap
- How to Build a Million Dollar Digital Marketing Agency
- Narrated by: Mark Karten
- Length: 5 hrs and 43 mins
- Release Date: 11-03-20
- Language: English
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Oversubscribed
- How to Get People Lined Up to Do Business with You (2nd Edition)
- Written by: Daniel Priestley
- Narrated by: Daniel Priestley
- Length: 6 hrs and 33 mins
- Unabridged
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Oversubscribed is the guide to transforming your business into one which customers fight over! Author Daniel Priestley, a successful entrepreneur who has built and sold businesses around the world, shares proven, real-world methods that will not only grab customers’ attention, but will also have them lining up to buy from you. This invaluable guide will teach you how to drive demand for your products or services far beyond supply and will dramatically increase the success of your business.
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Most productive marketing book i have ever read
- By Amazon Customer on 02-05-20
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Oversubscribed
- How to Get People Lined Up to Do Business with You (2nd Edition)
- Narrated by: Daniel Priestley
- Length: 6 hrs and 33 mins
- Release Date: 09-03-20
- Language: English
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How Clients Buy
- A Practical Guide to Business Development for Consulting and Professional Services
- Written by: Tom McMakin, Doug Fletcher
- Narrated by: Barry Abrams
- Length: 6 hrs and 34 mins
- Unabridged
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How Clients Buy is the much-needed guide to selling your services. If you're one of the millions of people whose skills are the "product," you know that you cannot be successful unless you bring in clients. The problem is, you're trained to do your job-not sell it. No matter how great you may be at your actual role, you likely feel a bit lost, hesitant, or "behind" when it comes to courting clients, an unfamiliar territory where you're never quite sure of the line between under- and over-selling. This book comes to the rescue with real, practical advice for selling what you do.
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Most important topic for the service providers and professionals
- By sathya kranth on 10-06-24
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How Clients Buy
- A Practical Guide to Business Development for Consulting and Professional Services
- Narrated by: Barry Abrams
- Length: 6 hrs and 34 mins
- Release Date: 28-05-19
- Language: English
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Everybody Writes (2nd Edition)
- Your New and Improved Go-to Guide to Creating Ridiculously Good Content
- Written by: Ann Handley
- Narrated by: Carolyn Jania, Ann Handley
- Length: 11 hrs and 26 mins
- Unabridged
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In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers. In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process and strategy of content creation, production, and publishing.
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Everybody Writes (2nd Edition)
- Your New and Improved Go-to Guide to Creating Ridiculously Good Content
- Narrated by: Carolyn Jania, Ann Handley
- Length: 11 hrs and 26 mins
- Release Date: 14-03-23
- Language: English
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Superfans
- The Easy Way to Stand Out, Grow Your Tribe, and Build a Successful Business
- Written by: Pat Flynn
- Narrated by: Pat Flynn
- Length: 5 hrs and 2 mins
- Unabridged
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Customers, followers, subscribers. It's easy to just look at the numbers. How many likes? How many purchases? How many email subscribers? But as entrepreneurs, we have to remember that there are people behind all that data. People who are looking to us to be a leader, to give advice, and to care. In this dog-eat-dog world, these are the people who are looking for someone who they can trust and who they know have their best interests in mind.
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Creating Raving Fans Through Impact
- By Amazon Customer on 18-02-24
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Hey, Whipple, Squeeze This
- The Classic Guide to Creating Great Ads
- Written by: Luke Sullivan, Edward Boches
- Narrated by: Scott R. Pollak
- Length: 13 hrs and 43 mins
- Unabridged
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Hey Whipple, Squeeze This has helped generations of young creatives make their mark in the field. From starting out and getting work, to building successful campaigns, you gain a real-world perspective on what it means to be great in a fast-moving, sometimes harsh industry. You'll learn how to tell brand stories and create brand experiences online and in traditional media outlets, and you'll learn more about the value of authenticity, simplicity, storytelling, and conflict.
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Hey, Whipple, Squeeze This
- The Classic Guide to Creating Great Ads
- Narrated by: Scott R. Pollak
- Length: 13 hrs and 43 mins
- Release Date: 29-07-24
- Language: English
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Regular price: ₹1,641.00 or 1 Credit
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The Adweek Copywriting Handbook
- The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
- Written by: Joseph Sugarman
- Narrated by: Mike Lenz
- Length: 11 hrs and 9 mins
- Unabridged
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Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.
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Incredible content and clear narrative
- By brinda on 28-04-22
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The Adweek Copywriting Handbook
- The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
- Narrated by: Mike Lenz
- Length: 11 hrs and 9 mins
- Release Date: 29-12-20
- Language: English
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Regular price: ₹703.00 or 1 Credit
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Gap Selling: Getting the Customer to Yes
- How Problem-Centric Selling Increases Sales by Changing Everything You Know About Relationships, Overcoming Objections, Closing and Price
- Written by: Keenan
- Narrated by: Keenan
- Length: 5 hrs and 47 mins
- Unabridged
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People don't buy from people they like. No! Your buyer doesn't care about you or your product or service. It's not your job to overcome objections, it's your buyer's. Closing isn't a skill of good salespeople; it's the skill of weak salespeople. Price isn't the main reason salespeople lose the sale. Gap Selling shreds traditional and closely held sales beliefs that have been hurting salespeople for decades. For years, salespeople have embraced a myriad of sales tactics and belief systems that have unknowingly created many of the issues they have been trying to avoid.
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Thanks for the great narration
- By Narayan Prasad on 25-04-21
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Gap Selling: Getting the Customer to Yes
- How Problem-Centric Selling Increases Sales by Changing Everything You Know About Relationships, Overcoming Objections, Closing and Price
- Narrated by: Keenan
- Length: 5 hrs and 47 mins
- Release Date: 07-01-19
- Language: English
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