Showing results by publisher "Penguin Audio" in Sales
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To Sell Is Human
- The Surprising Truth about Moving Others
- Written by: Daniel H. Pink
- Narrated by: Daniel H. Pink
- Length: 6 hrs and 6 mins
- Unabridged
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According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than 15 million people earn their keep by persuading someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales. But so do the other eight. Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others.
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Interesting Book
- By NL Varaprasad on 23-05-24
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To Sell Is Human
- The Surprising Truth about Moving Others
- Narrated by: Daniel H. Pink
- Length: 6 hrs and 6 mins
- Release Date: 31-12-12
- Language: English
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Regular price: ₹879.00 or 1 Credit
Sale price: ₹879.00 or 1 Credit
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The JOLT Effect
- How High Performers Overcome Customer Indecision
- Written by: Matthew Dixon, Ted McKenna
- Narrated by: Matthew Dixon, Ted McKenna
- Length: 5 hrs and 47 mins
- Unabridged
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In sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched business advice says to double down on your efforts to sell a buyer on all the ways they might win by choosing you and your business. But this approach backfires dramatically. Why? Because it completely gets wrong the primary driver behind purchasing decision-making: once purchase intent is established, customers no longer care about succeeding. What they really care about is not failing.
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The JOLT Effect
- How High Performers Overcome Customer Indecision
- Narrated by: Matthew Dixon, Ted McKenna
- Length: 5 hrs and 47 mins
- Release Date: 20-09-22
- Language: English
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Regular price: ₹879.00 or 1 Credit
Sale price: ₹879.00 or 1 Credit
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Hacking Growth
- How Today's Fastest-Growing Companies Drive Breakout Success
- Written by: Morgan Brown, Sean Ellis
- Narrated by: Morgan Brown, Sean Ellis
- Length: 10 hrs and 43 mins
- Unabridged
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Growth is now the first thing that investors, shareholders and market analysts look for in assessing and valuing companies. Hacking Growth is a highly accessible, practical, method for growth that involves cross-functional teams and continuous testing and iteration. Hacking Growth does for marketshare growth what The Lean Startup does for product development and Business Model Gneration does for strategy.
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Enjoyed it..!!
- By Gaurav Arora on 02-08-20
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Hacking Growth
- How Today's Fastest-Growing Companies Drive Breakout Success
- Narrated by: Morgan Brown, Sean Ellis
- Length: 10 hrs and 43 mins
- Release Date: 27-04-17
- Language: English
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Regular price: ₹752.00 or 1 Credit
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Purple Cow
- Transform Your Business by Being Remarkable
- Written by: Seth Godin
- Narrated by: Seth Godin
- Length: 2 hrs and 58 mins
- Unabridged
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What do Apple, Starbucks, Dyson and Pret a Manger have in common? How do they achieve spectacular growth, leaving behind former tried-and-true brands to gasp their last? The old checklist of Ps used by marketers - pricing, promotion, publicity - aren't working anymore. The golden age of advertising is over. It's time to add a new P - the Purple Cow. Purple Cow describes something phenomenal, something counterintuitive and exciting and flat-out unbelievable.
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Purple thinking was so remarkable
- By Gaurav mohan on 29-08-24
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Purple Cow
- Transform Your Business by Being Remarkable
- Narrated by: Seth Godin
- Length: 2 hrs and 58 mins
- Release Date: 24-11-20
- Language: English
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Regular price: ₹615.00 or 1 Credit
Sale price: ₹615.00 or 1 Credit
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The Challenger Sale
- How to Take Control of the Customer Conversation
- Written by: Matthew Dixon, Brent Adamson
- Narrated by: Matthew Dixon, Brent Adamson
- Length: 5 hrs and 43 mins
- Unabridged
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Matthew Dixon and Brent Adamson share the secret to sales success: don't just build relationships with customers. Challenge them! What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships - and you'd be wrong. Matthew Dixon, Brent Adamson and their colleagues at CEB have studied the performance of thousands of sales reps worldwide. Their conclusion? The best salespeople don't just build relationships with customers. They challenge them.
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A thorough dissection of your sales notions
- By Amazon Customer on 03-08-23
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The Challenger Sale
- How to Take Control of the Customer Conversation
- Narrated by: Matthew Dixon, Brent Adamson
- Length: 5 hrs and 43 mins
- Release Date: 10-02-22
- Language: English
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Regular price: ₹888.00 or 1 Credit
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Never Lose a Customer Again
- Turn Any Sale into Lifelong Loyalty in 100 Days
- Written by: Joey Coleman
- Narrated by: Joey Coleman
- Length: 9 hrs and 28 mins
- Unabridged
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Coleman offers a system designed to dramatically increase customer retention and as a result, the bottom line. He identifies eight distinct emotional needs customers undergo during the 100 days following a purchase, whether it's as small as a new drink at Starbucks or as big as a house. If you can understand and anticipate these phases, you can use a myriad of techniques - in-person, email, mail, and video - to cement a long and valuable partnership.
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There are many insights that i learnt from the book
- By Kalaakaar Makerspace on 12-05-20
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Never Lose a Customer Again
- Turn Any Sale into Lifelong Loyalty in 100 Days
- Narrated by: Joey Coleman
- Length: 9 hrs and 28 mins
- Release Date: 03-04-18
- Language: English
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Regular price: ₹1,005.00 or 1 Credit
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Subscribed
- Written by: Tien Tzuo, Gabe Weisert
- Narrated by: Tien Tzuo, Dan Woren
- Length: 7 hrs and 41 mins
- Unabridged
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Today's consumers prefer the advantages of access over the hassles of ownership. It's not just Internet services like Netflix and Spotify; even industrial firms like GE and Caterpillar are reinventing themselves as solutions providers. Whether you sell software, clothes, insurance, or industrial machines, you need to master the transition to the subscription model. Adapting to the subscription economy takes more than just deciding to sell subscriptions instead of products. You'll have to reinvent your company from the inside out - from your accounting to your entire IT architecture.
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useful for all business people
- By Ravichandran on 28-08-22
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Subscribed
- Narrated by: Tien Tzuo, Dan Woren
- Length: 7 hrs and 41 mins
- Release Date: 07-06-18
- Language: English
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Regular price: ₹683.00 or 1 Credit
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Go-Givers Sell More
- Written by: Bob Burg, John David Mann
- Narrated by: Bob Burg
- Length: 3 hrs and 47 mins
- Unabridged
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The Go-Giver took the business world by storm with its message that giving is the simplest, most fulfilling and most effective path to success. It has inspired hundreds of thousands of readers; but some have wondered how the story's lessons stand up to the tough challenges of everyday, real-world business. Bob Burg and John David Mann answer that question in Go-Givers Sell More, a practical guide that turns giving into the cornerstone of a powerful and effective approach to selling.
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Go-Givers Sell More
- Narrated by: Bob Burg
- Length: 3 hrs and 47 mins
- Release Date: 10-02-22
- Language: English
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Regular price: ₹615.00 or 1 Credit
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The Challenger Customer
- Selling to the Hidden Influencer Who Can Multiply Your Results
- Written by: Matthew Dixon, Brent Adamson, Pat Spenner,
- Narrated by: Steve Kramer
- Length: 8 hrs and 40 mins
- Unabridged
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The Challenger Sale team are back, and this time they reveal something even more game changing: the highest-performing sales teams don't focus on friendly, attentive customers. They target challenger customers. Challenger customers are sceptical, less interested in meeting and indifferent. But they also have the persuasive skill and will to challenge their own organisations on your behalf and get the deal to the finish line.
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The Challenger Customer
- Selling to the Hidden Influencer Who Can Multiply Your Results
- Narrated by: Steve Kramer
- Length: 8 hrs and 40 mins
- Release Date: 20-10-16
- Language: English
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Regular price: ₹683.00 or 1 Credit
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The 3-Minute Rule
- Say Less to Get More from Any Pitch or Presentation
- Written by: Brant Pinvidic
- Narrated by: Brant Pinvidic
- Length: 5 hrs and 15 mins
- Unabridged
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Hollywood producer and pitch master Brant Pinvidic has sold more than 300 TV shows and movies, run a TV network, and helmed one of the largest production companies in the world with smash hits like The Biggest Loser and Bar Rescue. In his nearly 20 years of experience, he’s developed a simple, straightforward system that’s helped hundreds - from Fortune 100 CEOs to PTA presidents - use top-level Hollywood storytelling techniques to simplify their messages and say less to get more. Pinvidic proves that anyone can deliver a great pitch, for any idea, in any situation.
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Too Long
- By Amazon Customer on 25-10-21
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The 3-Minute Rule
- Say Less to Get More from Any Pitch or Presentation
- Narrated by: Brant Pinvidic
- Length: 5 hrs and 15 mins
- Release Date: 29-10-19
- Language: English
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Regular price: ₹754.00 or 1 Credit
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Let's Get Real or Let's Not Play
- Transforming the Buyer/Seller Relationship
- Written by: Mahan Khalsa, Randy Illig, Stephen R. Covey
- Narrated by: Mahan Khalsa, Randy Illig, Stephen R. Covey
- Length: 6 hrs and 52 mins
- Unabridged
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Too often, the sales process is all about fear. Customers are afraid that they will be talked into making a mistake; salespeople dread being unable to close the deal and make their quotas. No one is happy. Mahan Khalsa and Randy Illig offer a better way. Salespeople, they argue, do best when they focus 100 percent on helping clients succeed. When customers are successful, both buyer and seller win. When they aren't, both lose.
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Let's Get Real or Let's Not Play
- Transforming the Buyer/Seller Relationship
- Narrated by: Mahan Khalsa, Randy Illig, Stephen R. Covey
- Length: 6 hrs and 52 mins
- Release Date: 10-12-19
- Language: English
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Regular price: ₹879.00 or 1 Credit
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The Science of Selling
- Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal
- Written by: David Hoffeld
- Narrated by: David Hoffeld
- Length: 7 hrs and 52 mins
- Unabridged
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Did you know that nearly half of salespeople fail to meet their quotas every year? Or that many of the most common sales behaviors drive down sales performance? In today's fiercely competitive marketplace, you can't afford to lose sales that should be yours. But with so much conflicting advice from self-proclaimed "gurus", how do you know which sales strategies actually work? Leading sales trainer, researcher, and CEO of Hoffeld Group David Hoffeld has the answer.
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narrator voice is not clear
- By nayak on 31-05-20
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The Science of Selling
- Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal
- Narrated by: David Hoffeld
- Length: 7 hrs and 52 mins
- Release Date: 15-11-16
- Language: English
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Regular price: ₹879.00 or 1 Credit
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Enchantment
- The Art of Changing Hearts, Minds, and Actions
- Written by: Guy Kawasaki
- Narrated by: Dan John Miller
- Length: 4 hrs and 49 mins
- Unabridged
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Enchantment, as defined by bestselling business guru Guy Kawasaki, is not about manipulating people. It transforms situations and relationships. It converts hostility into civility and civility into affinity. It changes the skeptics and cynics into the believers and the undecided into the loyal. Enchantment can happen during a retail transaction, a high-level corporate negotiation, or a Facebook update.
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Enchantment
- The Art of Changing Hearts, Minds, and Actions
- Narrated by: Dan John Miller
- Length: 4 hrs and 49 mins
- Release Date: 08-03-11
- Language: English
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Regular price: ₹754.00 or 1 Credit
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Eat Their Lunch
- Winning Customers Away from Your Competition
- Written by: Anthony Iannarino
- Narrated by: Anthony Iannarino
- Length: 6 hrs and 25 mins
- Unabridged
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The first ever playbook for B2B salespeople on how to win clients and customers who are already being serviced by your competition, from the author of The Only Sales Guide You'll Ever Need and The Lost Art of Closing. Your competitors may be tough, but with the strategies you'll discover in this audiobook, you'll soon be eating their lunch.
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Eat Their Lunch
- Winning Customers Away from Your Competition
- Narrated by: Anthony Iannarino
- Length: 6 hrs and 25 mins
- Release Date: 06-11-18
- Language: English
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Regular price: ₹879.00 or 1 Credit
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Would You Do That to Your Mother?
- The "Make Mom Proud" Standard for How to Treat Your Customers
- Written by: Jeanne Bliss
- Narrated by: Jeanne Bliss
- Length: 6 hrs and 10 mins
- Unabridged
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How do we cut through the rigmarole of business to give customers the treatment they desire, and employees the ability to deliver it? Customer experience expert Jeanne Bliss recommends making business personal to get the traction you need by focusing on one deceptively simple question: "Would you do that to your mother?" Whether you're contemplating your company's returns policy, its social media presence, or its big-picture strategy, this approach helps pinpoint causes of customer unrest and opportunities to deliver joy.
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Would You Do That to Your Mother?
- The "Make Mom Proud" Standard for How to Treat Your Customers
- Narrated by: Jeanne Bliss
- Length: 6 hrs and 10 mins
- Release Date: 08-05-18
- Language: English
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Regular price: ₹754.00 or 1 Credit
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The Contagious Commandments
- Ten Steps to Brand Bravery
- Written by: Paul Kemp-Robertson, Chris Barth
- Narrated by: Paul Kemp-Robertson, Chris Barth
- Length: 8 hrs and 56 mins
- Unabridged
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Penguin presents the audio edition of The Contagious Commandments, written and read by Paul Kemp-Robertson and Chris Barth. Contagion may alarm doctors, but marketers thrive on it. Some concepts are so compelling you have to share them. But what makes an idea so infectious you can't keep it to yourself? In The Contagious Commandments, Paul Kemp-Robertson and Chris Barth condense this valuable research into 10 strategic takeaways for your own marketing revolution.
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The Contagious Commandments
- Ten Steps to Brand Bravery
- Narrated by: Paul Kemp-Robertson, Chris Barth
- Length: 8 hrs and 56 mins
- Release Date: 01-11-18
- Language: English
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Regular price: ₹683.00 or 1 Credit
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Dealstorming
- The Secret Weapon That Can Solve Your Toughest Sales Challenges
- Written by: Tim Sanders
- Narrated by: Tim Sanders
- Length: 7 hrs and 29 mins
- Unabridged
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Sales genius is a team sport. As a B2B sales leader, you know that by Murphy’s Law, despite your team's best efforts, some deals will inevitably get stuck or key relationships will go sour. And too often, it's the most important ones - the last thing you need when millions of dollars are on the line. Dealstorming is Tim Sanders’s term for a structured, scalable, repeatable process that can break through any sales deadlock. He calls it “a Swiss Army knife for today’s toughest sales challenges”.
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Dealstorming
- The Secret Weapon That Can Solve Your Toughest Sales Challenges
- Narrated by: Tim Sanders
- Length: 7 hrs and 29 mins
- Release Date: 23-02-16
- Language: English
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Regular price: ₹879.00 or 1 Credit
Sale price: ₹879.00 or 1 Credit
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